#AE2537#AE2537
#AE2537 is a mid, vivid red. Relative luminance 0.106; OKLCH L 49.5% C 0.172 H 19.7°. Best body text is #FFFFFF at 6.73:1 contrast (WCAG AA passes).
Color values
| HEX | #AE2537 |
|---|---|
| RGB | rgb(174, 37, 55) |
| HSL | hsl(352, 65%, 41%) |
| HSV | hsv(352, 79%, 68%) |
| CMYK | cmyk(0%, 78.7%, 68.4%, 31.8%) |
| CIE-LAB | lab(38.90, 54.73, 24.65) |
| CIE-LCH | lch(38.90, 60.03, 24.24°) |
| OKLab | oklab(49.46% 0.1618 0.0578) |
| OKLCH | oklch(49.46% 0.172 19.7) |
| XYZ | xyz(18.8088, 10.6005, 4.6694) |
| Luminance | 0.1060 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 3.44
Lipstick Red
#C0022F
ΔE00 3.67
Rose Red
#BE013C
ΔE00 3.74
Cardinal
#C41E3A
ΔE00 4.11
Brown
#A52A2A
ΔE00 4.53
Cherry (survey)
#CF0234
ΔE00 6.01
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AE2537 #25AE9C
analogous
#AE257C #AE2537 #AE5825
triadic
#AE2537 #37AE25 #2537AE
tetradic
#AE2537 #7CAE25 #25AE9C #5825AE
square
#AE2537 #7CAE25 #25AE9C #5825AE
split-complementary
#AE2537 #25AE58 #257CAE
monochromatic
#491017 #7C1A27 #AE2537 #D53B4F #E06D7C
Accessibility & contrast
On white
6.73
#AE2537 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.12
#AE2537 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AE2537
6.73:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AE2537 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AE2537 | 1.00 | 6.73 | 3.12 | 6.73 |
| #FFFFFF | 6.73 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.12 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.73 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4E4937
Deuteranopia (green-blind)
#706633
Tritanopia (blue-blind)
#BF002D
Achromatopsia (no color)
#5C5C5C
Design tokens & code
CSS
--color: #ae2537; /* rgb */ color: rgb(174, 37, 55); /* oklch */ color: oklch(49.5% 0.172 19.7);
Tailwind
colors: {
custom: {
50: '#ce6d6d',
500: '#ae2537',
950: '#000000',
},
}SCSS
$custom: #ae2537; $custom-light: #ce6d6d; $custom-dark: #000000;
JSON
{
"hex": "#ae2537",
"rgb": {
"r": 174,
"g": 37,
"b": 55
},
"hsl": {
"h": 352.117,
"s": 64.929,
"l": 41.373
},
"oklch": {
"l": 0.49461,
"c": 0.17179,
"h": 19.7
},
"luminance": 0.10598
}Semantic roles & 50–950 ramp
primary
#AE2537
secondary
#68C6BA
accent
#E8D240
background
#FDF6F6
surface
#FBECEB
border
#D4C7C6
text
#150807
muted
#837A7A