#AE243F#AE243F
#AE243F is a mid, vivid red. Relative luminance 0.106; OKLCH L 49.5% C 0.173 H 16.0°. Best body text is #FFFFFF at 6.72:1 contrast (WCAG AA passes).
Color values
| HEX | #AE243F |
|---|---|
| RGB | rgb(174, 36, 63) |
| HSL | hsl(348, 66%, 41%) |
| HSV | hsv(348, 79%, 68%) |
| CMYK | cmyk(0%, 79.3%, 63.8%, 31.8%) |
| CIE-LAB | lab(38.94, 55.48, 19.67) |
| CIE-LCH | lch(38.94, 58.87, 19.52°) |
| OKLab | oklab(49.54% 0.1659 0.0475) |
| OKLCH | oklch(49.54% 0.173 16) |
| XYZ | xyz(18.9857, 10.6222, 5.7523) |
| Luminance | 0.1062 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 2.08
Rose Red
#BE013C
ΔE00 2.97
Ruby
#CA0147
ΔE00 5.06
Cardinal
#C41E3A
ΔE00 5.14
Raspberry (survey)
#B00149
ΔE00 5.46
Lipstick Red
#C0022F
ΔE00 5.50
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AE243F #24AE93
analogous
#AE2484 #AE243F #AE4E24
triadic
#AE243F #3FAE24 #243FAE
tetradic
#AE243F #84AE24 #24AE93 #4E24AE
square
#AE243F #84AE24 #24AE93 #4E24AE
split-complementary
#AE243F #24AE4E #2484AE
monochromatic
#490F1A #7B1A2D #AE243F #D63958 #E16C83
Accessibility & contrast
On white
6.72
#AE243F on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.12
#AE243F on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AE243F
6.72:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AE243F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AE243F | 1.00 | 6.72 | 3.12 | 6.72 |
| #FFFFFF | 6.72 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.12 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.72 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4C493F
Deuteranopia (green-blind)
#6F663B
Tritanopia (blue-blind)
#BF0030
Achromatopsia (no color)
#5C5C5C
Design tokens & code
CSS
--color: #ae243f; /* rgb */ color: rgb(174, 36, 63); /* oklch */ color: oklch(49.5% 0.173 16.0);
Tailwind
colors: {
custom: {
50: '#ce6d73',
500: '#ae243f',
950: '#000000',
},
}SCSS
$custom: #ae243f; $custom-light: #ce6d73; $custom-dark: #000000;
JSON
{
"hex": "#ae243f",
"rgb": {
"r": 174,
"g": 36,
"b": 63
},
"hsl": {
"h": 348.261,
"s": 65.714,
"l": 41.176
},
"oklch": {
"l": 0.49535,
"c": 0.17254,
"h": 16
},
"luminance": 0.10619
}Semantic roles & 50–950 ramp
primary
#AE243F
secondary
#67C7B4
accent
#E9C73F
background
#FDF6F7
surface
#FBECED
border
#D4C7C8
text
#150808
muted
#837A7B