#AE2437#AE2437

#AE2437 is a mid, vivid red. Relative luminance 0.105; OKLCH L 49.4% C 0.173 H 19.5°. Best body text is #FFFFFF at 6.76:1 contrast (WCAG AA passes).

Color values

HEX	#AE2437
RGB	rgb(174, 36, 55)
HSL	hsl(352, 66%, 41%)
HSV	hsv(352, 79%, 68%)
CMYK	cmyk(0%, 79.3%, 68.4%, 31.8%)
CIE-LAB	lab(38.79, 55.03, 24.52)
CIE-LCH	lch(38.79, 60.25, 24.01°)
OKLab	oklab(49.38% 0.1627 0.0575)
OKLCH	oklch(49.38% 0.173 19.5)
XYZ	xyz(18.7781, 10.5392, 4.6592)
Luminance	0.1054 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE2437 #24AE9B

analogous

#AE247C #AE2437 #AE5624

triadic

#AE2437 #37AE24 #2437AE

tetradic

#AE2437 #7CAE24 #24AE9B #5624AE

square

#AE2437 #7CAE24 #24AE9B #5624AE

split-complementary

#AE2437 #24AE56 #247CAE

monochromatic

#490F17 #7B1A27 #AE2437 #D6394F #E16C7C

Accessibility & contrast

On white

6.76

#AE2437 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.11

#AE2437 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE2437

6.76:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE2437	#FFFFFF	#000000	##FFFFFF
##AE2437	1.00	6.76	3.11	6.76
#FFFFFF	6.76	1.00	21.00	1.00
#000000	3.11	21.00	1.00	21.00
##FFFFFF	6.76	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4E4937

Deuteranopia (green-blind)

#706633

Tritanopia (blue-blind)

#BF002D

Achromatopsia (no color)

#5B5B5B

Design tokens & code

CSS

--color: #ae2437;
/* rgb */ color: rgb(174, 36, 55);
/* oklch */ color: oklch(49.4% 0.173 19.5);

Tailwind

colors: {
  custom: {
    50: '#ce6c6d',
    500: '#ae2437',
    950: '#000000',
  },
}

SCSS

$custom: #ae2437;
$custom-light: #ce6c6d;
$custom-dark: #000000;

JSON

{
  "hex": "#ae2437",
  "rgb": {
    "r": 174,
    "g": 36,
    "b": 55
  },
  "hsl": {
    "h": 351.739,
    "s": 65.714,
    "l": 41.176
  },
  "oklch": {
    "l": 0.49382,
    "c": 0.1726,
    "h": 19.5
  },
  "luminance": 0.10536
}

Semantic roles & 50–950 ramp

primary

#AE2437

secondary

#67C7BA

accent

#E9D13F

background

#FDF6F6

surface

#FBECEB

border

#D4C7C6

text

#150807

muted

#837A7A

Preview Lab

Preview with #AE2437

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →