#AD5044#AD5044

#AD5044 is a mid, vivid red. Relative luminance 0.150; OKLCH L 54.6% C 0.124 H 29.2°. Best body text is #FFFFFF at 5.24:1 contrast (WCAG AA passes).

Color values

HEX	#AD5044
RGB	rgb(173, 80, 68)
HSL	hsl(7, 44%, 47%)
HSV	hsv(7, 61%, 68%)
CMYK	cmyk(0%, 53.8%, 60.7%, 32.2%)
CIE-LAB	lab(45.69, 37.07, 25.27)
CIE-LCH	lch(45.69, 44.86, 34.29°)
OKLab	oklab(54.59% 0.1086 0.0608)
OKLCH	oklch(54.59% 0.124 29.2)
XYZ	xyz(21.1474, 15.0414, 7.2574)
Luminance	0.1504 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD5044 #44A1AD

analogous

#AD446D #AD5044 #AD8444

triadic

#AD5044 #44AD50 #5044AD

tetradic

#AD5044 #6DAD44 #44A1AD #8444AD

square

#AD5044 #6DAD44 #44A1AD #8444AD

split-complementary

#AD5044 #44AD84 #446DAD

monochromatic

#552721 #813C33 #AD5044 #C4746A #D69D96

Accessibility & contrast

On white

5.24

#AD5044 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.01

#AD5044 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD5044

5.24:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD5044	#FFFFFF	#000000	##FFFFFF
##AD5044	1.00	5.24	4.01	5.24
#FFFFFF	5.24	1.00	21.00	1.00
#000000	4.01	21.00	1.00	21.00
##FFFFFF	5.24	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#676043

Deuteranopia (green-blind)

#7E7442

Tritanopia (blue-blind)

#BD3F4D

Achromatopsia (no color)

#6C6C6C

Design tokens & code

CSS

--color: #ad5044;
/* rgb */ color: rgb(173, 80, 68);
/* oklch */ color: oklch(54.6% 0.124 29.2);

Tailwind

colors: {
  custom: {
    50: '#cb8478',
    500: '#ad5044',
    950: '#000000',
  },
}

SCSS

$custom: #ad5044;
$custom-light: #cb8478;
$custom-dark: #000000;

JSON

{
  "hex": "#ad5044",
  "rgb": {
    "r": 173,
    "g": 80,
    "b": 68
  },
  "hsl": {
    "h": 6.857,
    "s": 43.568,
    "l": 47.255
  },
  "oklch": {
    "l": 0.54592,
    "c": 0.12445,
    "h": 29.2
  },
  "luminance": 0.15039
}

Semantic roles & 50–950 ramp

primary

#AD5044

secondary

#8BBBC1

accent

#C5D354

background

#FDF8F7

surface

#FAEFED

border

#D3CAC8

text

#140B09

muted

#837C7B

Preview Lab

Preview with #AD5044

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →