#AD5037#AD5037

#AD5037 is a mid, vivid red. Relative luminance 0.149; OKLCH L 54.4% C 0.128 H 36.0°. Best body text is #FFFFFF at 5.28:1 contrast (WCAG AA passes).

Color values

HEX	#AD5037
RGB	rgb(173, 80, 55)
HSL	hsl(13, 52%, 45%)
HSV	hsv(13, 68%, 68%)
CMYK	cmyk(0%, 53.8%, 68.2%, 32.2%)
CIE-LAB	lab(45.50, 36.21, 32.57)
CIE-LCH	lch(45.50, 48.70, 41.98°)
OKLab	oklab(54.38% 0.1036 0.0754)
OKLCH	oklch(54.38% 0.128 36)
XYZ	xyz(20.7938, 14.9000, 5.3947)
Luminance	0.1490 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD5037 #3794AD

analogous

#AD3759 #AD5037 #AD8B37

triadic

#AD5037 #37AD50 #5037AD

tetradic

#AD5037 #59AD37 #3794AD #8B37AD

square

#AD5037 #59AD37 #3794AD #8B37AD

split-complementary

#AD5037 #37AD8B #3759AD

monochromatic

#502519 #7F3B28 #AD5037 #CA7057 #D89786

Accessibility & contrast

On white

5.28

#AD5037 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.98

#AD5037 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD5037

5.28:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD5037	#FFFFFF	#000000	##FFFFFF
##AD5037	1.00	5.28	3.98	5.28
#FFFFFF	5.28	1.00	21.00	1.00
#000000	3.98	21.00	1.00	21.00
##FFFFFF	5.28	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#695F34

Deuteranopia (green-blind)

#7F7335

Tritanopia (blue-blind)

#BD3E4A

Achromatopsia (no color)

#6C6C6C

Design tokens & code

CSS

--color: #ad5037;
/* rgb */ color: rgb(173, 80, 55);
/* oklch */ color: oklch(54.4% 0.128 36.0);

Tailwind

colors: {
  custom: {
    50: '#cb836e',
    500: '#ad5037',
    950: '#000000',
  },
}

SCSS

$custom: #ad5037;
$custom-light: #cb836e;
$custom-dark: #000000;

JSON

{
  "hex": "#ad5037",
  "rgb": {
    "r": 173,
    "g": 80,
    "b": 55
  },
  "hsl": {
    "h": 12.712,
    "s": 51.754,
    "l": 44.706
  },
  "oklch": {
    "l": 0.54382,
    "c": 0.12813,
    "h": 36
  },
  "luminance": 0.14897
}

Semantic roles & 50–950 ramp

primary

#AD5037

secondary

#7DB4C2

accent

#BDDB4D

background

#FDF8F6

surface

#FAEFEC

border

#D3CAC7

text

#140B07

muted

#837C7A

Preview Lab

Preview with #AD5037

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →