#AD4F39#AD4F39

#AD4F39 is a mid, vivid red. Relative luminance 0.148; OKLCH L 54.3% C 0.129 H 34.5°. Best body text is #FFFFFF at 5.31:1 contrast (WCAG AA passes).

Color values

HEX	#AD4F39
RGB	rgb(173, 79, 57)
HSL	hsl(11, 50%, 45%)
HSV	hsv(11, 67%, 68%)
CMYK	cmyk(0%, 54.3%, 67.1%, 32.2%)
CIE-LAB	lab(45.32, 36.84, 31.23)
CIE-LCH	lch(45.32, 48.29, 40.29°)
OKLab	oklab(54.26% 0.1059 0.0727)
OKLCH	oklch(54.26% 0.129 34.5)
XYZ	xyz(20.7700, 14.7742, 5.6281)
Luminance	0.1477 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD4F39 #3997AD

analogous

#AD395D #AD4F39 #AD8939

triadic

#AD4F39 #39AD4F #4F39AD

tetradic

#AD4F39 #5DAD39 #3997AD #8939AD

square

#AD4F39 #5DAD39 #3997AD #8939AD

split-complementary

#AD4F39 #39AD89 #395DAD

monochromatic

#51251B #7F3A2A #AD4F39 #C96F5A #D89888

Accessibility & contrast

On white

5.31

#AD4F39 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.95

#AD4F39 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD4F39

5.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD4F39	#FFFFFF	#000000	##FFFFFF
##AD4F39	1.00	5.31	3.95	5.31
#FFFFFF	5.31	1.00	21.00	1.00
#000000	3.95	21.00	1.00	21.00
##FFFFFF	5.31	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#685F37

Deuteranopia (green-blind)

#7F7337

Tritanopia (blue-blind)

#BD3D4A

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #ad4f39;
/* rgb */ color: rgb(173, 79, 57);
/* oklch */ color: oklch(54.3% 0.129 34.5);

Tailwind

colors: {
  custom: {
    50: '#cb8370',
    500: '#ad4f39',
    950: '#000000',
  },
}

SCSS

$custom: #ad4f39;
$custom-light: #cb8370;
$custom-dark: #000000;

JSON

{
  "hex": "#ad4f39",
  "rgb": {
    "r": 173,
    "g": 79,
    "b": 57
  },
  "hsl": {
    "h": 11.379,
    "s": 50.435,
    "l": 45.098
  },
  "oklch": {
    "l": 0.54259,
    "c": 0.12851,
    "h": 34.5
  },
  "luminance": 0.14772
}

Semantic roles & 50–950 ramp

primary

#AD4F39

secondary

#80B6C2

accent

#BFDA4E

background

#FDF8F6

surface

#FAEFEC

border

#D3CAC7

text

#140B07

muted

#837C7A

Preview Lab

Preview with #AD4F39

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →