#AD4E98#AD4E98

#AD4E98 is a mid, vivid pink. Relative luminance 0.166; OKLCH L 56.9% C 0.153 H 336.7°. Best body text is #FFFFFF at 4.86:1 contrast (WCAG AA passes).

Color values

HEX#AD4E98
RGBrgb(173, 78, 152)
HSLhsl(313, 38%, 49%)
HSVhsv(313, 55%, 68%)
CMYKcmyk(0%, 54.9%, 12.1%, 32.2%)
CIE-LABlab(47.75, 48.21, -22.43)
CIE-LCHlch(47.75, 53.17, 335.05°)
OKLaboklab(56.94% 0.1406 -0.0606)
OKLCHoklch(56.94% 0.153 336.7)
XYZxyz(25.6257, 16.6019, 31.5545)
Luminance0.1660 (WCAG relative)
Temperatureneutral
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD4E98 #4EAD63
analogous
#934EAD #AD4E98 #AD4E69
triadic
#AD4E98 #98AD4E #4E98AD
tetradic
#AD4E98 #AD934E #4EAD63 #4E69AD
square
#AD4E98 #AD934E #4EAD63 #4E69AD
split-complementary
#AD4E98 #69AD4E #4EAD93
monochromatic
#59284E #833B73 #AD4E98 #C277B1 #D5A1C9

Accessibility & contrast

On white

4.86
#AD4E98 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.32
#AD4E98 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD4E98
4.86:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD4E98#FFFFFF#000000##FFFFFF
##AD4E981.004.864.324.86
#FFFFFF4.861.0021.001.00
#0000004.3221.001.0021.00
##FFFFFF4.861.0021.001.00

Color blindness preview

Protanopia (red-blind)
#50689A
Deuteranopia (green-blind)
#6B7795
Tritanopia (blue-blind)
#B5526C
Achromatopsia (no color)
#717171

Design tokens & code

CSS
--color: #ad4e98;
/* rgb */ color: rgb(173, 78, 152);
/* oklch */ color: oklch(56.9% 0.153 336.7);
Tailwind
colors: {
  custom: {
    50: '#c884b6',
    500: '#ad4e98',
    950: '#000000',
  },
}
SCSS
$custom: #ad4e98;
$custom-light: #c884b6;
$custom-dark: #000000;
JSON
{
  "hex": "#ad4e98",
  "rgb": {
    "r": 173,
    "g": 78,
    "b": 152
  },
  "hsl": {
    "h": 313.263,
    "s": 37.849,
    "l": 49.216
  },
  "oklch": {
    "l": 0.56939,
    "c": 0.15314,
    "h": 336.7
  },
  "luminance": 0.166
}

Semantic roles & 50–950 ramp

primary
#AD4E98
secondary
#95C29F
accent
#CE745A
background
#FCF8FB
surface
#F8EFF6
border
#D1CAD0
text
#130B11
muted
#827C80

Preview Lab

Preview with #AD4E98

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD4E98 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva