#AD4E47#AD4E47

#AD4E47 is a mid, vivid red. Relative luminance 0.148; OKLCH L 54.3% C 0.126 H 26.3°. Best body text is #FFFFFF at 5.31:1 contrast (WCAG AA passes).

Color values

HEX#AD4E47
RGBrgb(173, 78, 71)
HSLhsl(4, 42%, 48%)
HSVhsv(4, 59%, 68%)
CMYKcmyk(0%, 54.9%, 59%, 32.2%)
CIE-LABlab(45.35, 38.31, 23.05)
CIE-LCHlch(45.35, 44.71, 31.03°)
OKLaboklab(54.35% 0.113 0.0559)
OKLCHoklch(54.35% 0.126 26.3)
XYZxyz(21.0971, 14.7905, 7.7039)
Luminance0.1479 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD4E47 #47A6AD
analogous
#AD4773 #AD4E47 #AD8147
triadic
#AD4E47 #47AD4E #4E47AD
tetradic
#AD4E47 #73AD47 #47A6AD #8147AD
square
#AD4E47 #73AD47 #47A6AD #8147AD
split-complementary
#AD4E47 #47AD81 #4773AD
monochromatic
#562723 #823A35 #AD4E47 #C3746E #D59D99

Accessibility & contrast

On white

5.31
#AD4E47 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.96
#AD4E47 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD4E47
5.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD4E47#FFFFFF#000000##FFFFFF
##AD4E471.005.313.965.31
#FFFFFF5.311.0021.001.00
#0000003.9621.001.0021.00
##FFFFFF5.311.0021.001.00

Color blindness preview

Protanopia (red-blind)
#655F46
Deuteranopia (green-blind)
#7D7345
Tritanopia (blue-blind)
#BD3E4D
Achromatopsia (no color)
#6B6B6B

Design tokens & code

CSS
--color: #ad4e47;
/* rgb */ color: rgb(173, 78, 71);
/* oklch */ color: oklch(54.3% 0.126 26.3);
Tailwind
colors: {
  custom: {
    50: '#cb827a',
    500: '#ad4e47',
    950: '#000000',
  },
}
SCSS
$custom: #ad4e47;
$custom-light: #cb827a;
$custom-dark: #000000;
JSON
{
  "hex": "#ad4e47",
  "rgb": {
    "r": 173,
    "g": 78,
    "b": 71
  },
  "hsl": {
    "h": 4.118,
    "s": 41.803,
    "l": 47.843
  },
  "oklch": {
    "l": 0.54348,
    "c": 0.12609,
    "h": 26.3
  },
  "luminance": 0.14788
}

Semantic roles & 50–950 ramp

primary
#AD4E47
secondary
#8EBEC1
accent
#C9D256
background
#FDF8F7
surface
#FAEFED
border
#D3CAC8
text
#140B09
muted
#837C7B

Preview Lab

Preview with #AD4E47

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD4E47 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva