#AD4E41#AD4E41

#AD4E41 is a mid, vivid red. Relative luminance 0.147; OKLCH L 54.2% C 0.127 H 29.7°. Best body text is #FFFFFF at 5.33:1 contrast (WCAG AA passes).

Color values

HEX	#AD4E41
RGB	rgb(173, 78, 65)
HSL	hsl(7, 45%, 47%)
HSV	hsv(7, 62%, 68%)
CMYK	cmyk(0%, 54.9%, 62.4%, 32.2%)
CIE-LAB	lab(45.24, 37.87, 26.48)
CIE-LCH	lch(45.24, 46.21, 34.96°)
OKLab	oklab(54.24% 0.1106 0.0632)
OKLCH	oklch(54.24% 0.127 29.7)
XYZ	xyz(20.9139, 14.7172, 6.7394)
Luminance	0.1472 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD4E41 #41A0AD

analogous

#AD416A #AD4E41 #AD8441

triadic

#AD4E41 #41AD4E #4E41AD

tetradic

#AD4E41 #6AAD41 #41A0AD #8441AD

square

#AD4E41 #6AAD41 #41A0AD #8441AD

split-complementary

#AD4E41 #41AD84 #416AAD

monochromatic

#542620 #813A30 #AD4E41 #C57166 #D69A92

Accessibility & contrast

On white

5.33

#AD4E41 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.94

#AD4E41 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD4E41

5.33:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD4E41	#FFFFFF	#000000	##FFFFFF
##AD4E41	1.00	5.33	3.94	5.33
#FFFFFF	5.33	1.00	21.00	1.00
#000000	3.94	21.00	1.00	21.00
##FFFFFF	5.33	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#665E3F

Deuteranopia (green-blind)

#7E733F

Tritanopia (blue-blind)

#BD3D4B

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #ad4e41;
/* rgb */ color: rgb(173, 78, 65);
/* oklch */ color: oklch(54.2% 0.127 29.7);

Tailwind

colors: {
  custom: {
    50: '#cb8276',
    500: '#ad4e41',
    950: '#000000',
  },
}

SCSS

$custom: #ad4e41;
$custom-light: #cb8276;
$custom-dark: #000000;

JSON

{
  "hex": "#ad4e41",
  "rgb": {
    "r": 173,
    "g": 78,
    "b": 65
  },
  "hsl": {
    "h": 7.222,
    "s": 45.378,
    "l": 46.667
  },
  "oklch": {
    "l": 0.54238,
    "c": 0.12738,
    "h": 29.7
  },
  "luminance": 0.14715
}

Semantic roles & 50–950 ramp

primary

#AD4E41

secondary

#88BBC2

accent

#C5D553

background

#FDF8F7

surface

#FAEFED

border

#D3CAC8

text

#140B08

muted

#837C7B

Preview Lab

Preview with #AD4E41

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →