#AD4E34#AD4E34

#AD4E34 is a mid, vivid red. Relative luminance 0.146; OKLCH L 54.0% C 0.131 H 36.2°. Best body text is #FFFFFF at 5.36:1 contrast (WCAG AA passes).

Color values

HEX	#AD4E34
RGB	rgb(173, 78, 52)
HSL	hsl(13, 54%, 44%)
HSV	hsv(13, 70%, 68%)
CMYK	cmyk(0%, 54.9%, 69.9%, 32.2%)
CIE-LAB	lab(45.06, 37.06, 33.75)
CIE-LCH	lch(45.06, 50.13, 42.33°)
OKLab	oklab(54.04% 0.1057 0.0775)
OKLCH	oklch(54.04% 0.131 36.2)
XYZ	xyz(20.5798, 14.5835, 4.9793)
Luminance	0.1458 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD4E34 #3493AD

analogous

#AD3456 #AD4E34 #AD8B34

triadic

#AD4E34 #34AD4E #4E34AD

tetradic

#AD4E34 #56AD34 #3493AD #8B34AD

square

#AD4E34 #56AD34 #3493AD #8B34AD

split-complementary

#AD4E34 #34AD8B #3456AD

monochromatic

#4F2418 #7E3926 #AD4E34 #CB6D53 #D99582

Accessibility & contrast

On white

5.36

#AD4E34 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.92

#AD4E34 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD4E34

5.36:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD4E34	#FFFFFF	#000000	##FFFFFF
##AD4E34	1.00	5.36	3.92	5.36
#FFFFFF	5.36	1.00	21.00	1.00
#000000	3.92	21.00	1.00	21.00
##FFFFFF	5.36	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#675E31

Deuteranopia (green-blind)

#7F7332

Tritanopia (blue-blind)

#BE3B48

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #ad4e34;
/* rgb */ color: rgb(173, 78, 52);
/* oklch */ color: oklch(54.0% 0.131 36.2);

Tailwind

colors: {
  custom: {
    50: '#cc826c',
    500: '#ad4e34',
    950: '#000000',
  },
}

SCSS

$custom: #ad4e34;
$custom-light: #cc826c;
$custom-dark: #000000;

JSON

{
  "hex": "#ad4e34",
  "rgb": {
    "r": 173,
    "g": 78,
    "b": 52
  },
  "hsl": {
    "h": 12.893,
    "s": 53.778,
    "l": 44.118
  },
  "oklch": {
    "l": 0.54037,
    "c": 0.13103,
    "h": 36.2
  },
  "luminance": 0.14581
}

Semantic roles & 50–950 ramp

primary

#AD4E34

secondary

#7AB3C3

accent

#BEDD4B

background

#FDF8F6

surface

#FAEFEB

border

#D3CAC6

text

#150B07

muted

#837C7A

Preview Lab

Preview with #AD4E34

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →