#AD4E32#AD4E32

#AD4E32 is a mid, vivid red. Relative luminance 0.146; OKLCH L 54.0% C 0.132 H 37.1°. Best body text is #FFFFFF at 5.37:1 contrast (WCAG AA passes).

Color values

HEX#AD4E32
RGBrgb(173, 78, 50)
HSLhsl(14, 55%, 44%)
HSVhsv(14, 71%, 68%)
CMYKcmyk(0%, 54.9%, 71.1%, 32.2%)
CIE-LABlab(45.03, 36.95, 34.84)
CIE-LCHlch(45.03, 50.78, 43.32°)
OKLaboklab(54.01% 0.105 0.0795)
OKLCHoklch(54.01% 0.132 37.1)
XYZxyz(20.5357, 14.5659, 4.7471)
Luminance0.1456 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD4E32 #3291AD
analogous
#AD3253 #AD4E32 #AD8B32
triadic
#AD4E32 #32AD4E #4E32AD
tetradic
#AD4E32 #53AD32 #3291AD #8B32AD
square
#AD4E32 #53AD32 #3291AD #8B32AD
split-complementary
#AD4E32 #32AD8B #3253AD
monochromatic
#4E2317 #7E3924 #AD4E32 #CC6C50 #DA947F

Accessibility & contrast

On white

5.37
#AD4E32 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.91
#AD4E32 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD4E32
5.37:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD4E32#FFFFFF#000000##FFFFFF
##AD4E321.005.373.915.37
#FFFFFF5.371.0021.001.00
#0000003.9121.001.0021.00
##FFFFFF5.371.0021.001.00

Color blindness preview

Protanopia (red-blind)
#685E2F
Deuteranopia (green-blind)
#7F7230
Tritanopia (blue-blind)
#BE3A48
Achromatopsia (no color)
#6B6B6B

Design tokens & code

CSS
--color: #ad4e32;
/* rgb */ color: rgb(173, 78, 50);
/* oklch */ color: oklch(54.0% 0.132 37.1);
Tailwind
colors: {
  custom: {
    50: '#cc826b',
    500: '#ad4e32',
    950: '#000000',
  },
}
SCSS
$custom: #ad4e32;
$custom-light: #cc826b;
$custom-dark: #000000;
JSON
{
  "hex": "#ad4e32",
  "rgb": {
    "r": 173,
    "g": 78,
    "b": 50
  },
  "hsl": {
    "h": 13.659,
    "s": 55.157,
    "l": 43.725
  },
  "oklch": {
    "l": 0.5401,
    "c": 0.13165,
    "h": 37.1
  },
  "luminance": 0.14563
}

Semantic roles & 50–950 ramp

primary
#AD4E32
secondary
#78B2C3
accent
#BDDE49
background
#FDF8F6
surface
#FAEFEB
border
#D3CAC6
text
#150B06
muted
#837C7A

Preview Lab

Preview with #AD4E32

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD4E32 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva