#AD4DCC#AD4DCC

#AD4DCC is a mid, highly saturated purple. Relative luminance 0.186; OKLCH L 59.5% C 0.201 H 317.0°. Best body text is #000000 at 4.71:1 contrast (WCAG AA passes).

Color values

HEX	#AD4DCC
RGB	rgb(173, 77, 204)
HSL	hsl(285, 55%, 55%)
HSV	hsv(285, 62%, 80%)
CMYK	cmyk(15.2%, 62.3%, 0%, 20%)
CIE-LAB	lab(50.16, 58.20, -49.05)
CIE-LCH	lch(50.16, 76.12, 319.88°)
OKLab	oklab(59.54% 0.1473 -0.1373)
OKLCH	oklch(59.54% 0.201 317)
XYZ	xyz(30.7849, 18.5528, 59.0745)
Luminance	0.1855 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD4DCC #6CCC4D

analogous

#6D4DCC #AD4DCC #CC4DAC

triadic

#AD4DCC #CCAD4D #4DCCAD

tetradic

#AD4DCC #CC6D4D #6CCC4D #4DACCC

square

#AD4DCC #CC6D4D #6CCC4D #4DACCC

split-complementary

#AD4DCC #ACCC4D #4DCC6D

monochromatic

#66237B #8D31AB #AD4DCC #C37DDA #D9ACE7

Accessibility & contrast

On white

4.46

#AD4DCC on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.71

#AD4DCC on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #AD4DCC

4.71:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD4DCC	#FFFFFF	#000000	##000000
##AD4DCC	1.00	4.46	4.71	4.71
#FFFFFF	4.46	1.00	21.00	21.00
#000000	4.71	21.00	1.00	1.00
##000000	4.71	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#2471D0

Deuteranopia (green-blind)

#507AC9

Tritanopia (blue-blind)

#AC6386

Achromatopsia (no color)

#777777

Design tokens & code

CSS

--color: #ad4dcc;
/* rgb */ color: rgb(173, 77, 204);
/* oklch */ color: oklch(59.5% 0.201 317.0);

Tailwind

colors: {
  custom: {
    50: '#c985dc',
    500: '#ad4dcc',
    950: '#000000',
  },
}

SCSS

$custom: #ad4dcc;
$custom-light: #c985dc;
$custom-dark: #000000;

JSON

{
  "hex": "#ad4dcc",
  "rgb": {
    "r": 173,
    "g": 77,
    "b": 204
  },
  "hsl": {
    "h": 285.354,
    "s": 55.459,
    "l": 55.098
  },
  "oklch": {
    "l": 0.59538,
    "c": 0.20141,
    "h": 317
  },
  "luminance": 0.18552
}

Semantic roles & 50–950 ramp

primary

#AD4DCC

secondary

#ADD5A0

accent

#DF496E

background

#FCF8FD

surface

#F9F0FB

border

#D2CBD4

text

#140B15

muted

#827C83

Preview Lab

Preview with #AD4DCC

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →