#AD4DBD#AD4DBD

#AD4DBD is a mid, vivid purple. Relative luminance 0.179; OKLCH L 58.7% C 0.187 H 321.7°. Best body text is #FFFFFF at 4.59:1 contrast (WCAG AA passes).

Color values

HEX	#AD4DBD
RGB	rgb(173, 77, 189)
HSL	hsl(291, 46%, 52%)
HSV	hsv(291, 59%, 74%)
CMYK	cmyk(8.5%, 59.3%, 0%, 25.9%)
CIE-LAB	lab(49.34, 55.27, -41.71)
CIE-LCH	lch(49.34, 69.24, 322.96°)
OKLab	oklab(58.67% 0.1469 -0.1159)
OKLCH	oklch(58.67% 0.187 321.7)
XYZ	xyz(29.0718, 17.8675, 50.0517)
Luminance	0.1787 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD4DBD #5DBD4D

analogous

#754DBD #AD4DBD #BD4D95

triadic

#AD4DBD #BDAD4D #4DBDAD

tetradic

#AD4DBD #BD754D #5DBD4D #4D95BD

square

#AD4DBD #BD754D #5DBD4D #4D95BD

split-complementary

#AD4DBD #95BD4D #4DBD75

monochromatic

#5F2769 #883795 #AD4DBD #C27ACE #D6A6DE

Accessibility & contrast

On white

4.59

#AD4DBD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.57

#AD4DBD on #000000

AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #AD4DBD

4.59:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD4DBD	#FFFFFF	#000000	##FFFFFF
##AD4DBD	1.00	4.59	4.57	4.59
#FFFFFF	4.59	1.00	21.00	1.00
#000000	4.57	21.00	1.00	21.00
##FFFFFF	4.59	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#366EC0

Deuteranopia (green-blind)

#5A79BA

Tritanopia (blue-blind)

#AF5E7E

Achromatopsia (no color)

#757575

Design tokens & code

CSS

--color: #ad4dbd;
/* rgb */ color: rgb(173, 77, 189);
/* oklch */ color: oklch(58.7% 0.187 321.7);

Tailwind

colors: {
  custom: {
    50: '#c884d1',
    500: '#ad4dbd',
    950: '#000000',
  },
}

SCSS

$custom: #ad4dbd;
$custom-light: #c884d1;
$custom-dark: #000000;

JSON

{
  "hex": "#ad4dbd",
  "rgb": {
    "r": 173,
    "g": 77,
    "b": 189
  },
  "hsl": {
    "h": 291.429,
    "s": 45.902,
    "l": 52.157
  },
  "oklch": {
    "l": 0.58672,
    "c": 0.18713,
    "h": 321.7
  },
  "luminance": 0.17866
}

Semantic roles & 50–950 ramp

primary

#AD4DBD

secondary

#A1CB9A

accent

#D65265

background

#FCF8FC

surface

#F9EFF9

border

#D2CAD2

text

#130B14

muted

#827C82

Preview Lab

Preview with #AD4DBD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →