#AD4D29#AD4D29

#AD4D29 is a mid, vivid orange. Relative luminance 0.144; OKLCH L 53.8% C 0.135 H 40.1°. Best body text is #FFFFFF at 5.43:1 contrast (WCAG AA passes).

Color values

HEX	#AD4D29
RGB	rgb(173, 77, 41)
HSL	hsl(16, 62%, 42%)
HSV	hsv(16, 76%, 68%)
CMYK	cmyk(0%, 55.5%, 76.3%, 32.2%)
CIE-LAB	lab(44.74, 37.03, 39.36)
CIE-LCH	lch(44.74, 54.04, 46.75°)
OKLab	oklab(53.75% 0.1035 0.0872)
OKLCH	oklch(53.75% 0.135 40.1)
XYZ	xyz(20.2897, 14.3547, 3.7997)
Luminance	0.1435 (WCAG relative)
Temperature	warm
Family	orange

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD4D29 #2989AD

analogous

#AD2947 #AD4D29 #AD8F29

triadic

#AD4D29 #29AD4D #4D29AD

tetradic

#AD4D29 #47AD29 #2989AD #8F29AD

square

#AD4D29 #47AD29 #2989AD #8F29AD

split-complementary

#AD4D29 #29AD8F #2947AD

monochromatic

#4A2112 #7C371D #AD4D29 #D26941 #DE9073

Accessibility & contrast

On white

5.43

#AD4D29 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.87

#AD4D29 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD4D29

5.43:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD4D29	#FFFFFF	#000000	##FFFFFF
##AD4D29	1.00	5.43	3.87	5.43
#FFFFFF	5.43	1.00	21.00	1.00
#000000	3.87	21.00	1.00	21.00
##FFFFFF	5.43	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#685D25

Deuteranopia (green-blind)

#7F7226

Tritanopia (blue-blind)

#BE3845

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #ad4d29;
/* rgb */ color: rgb(173, 77, 41);
/* oklch */ color: oklch(53.8% 0.135 40.1);

Tailwind

colors: {
  custom: {
    50: '#cc8165',
    500: '#ad4d29',
    950: '#000000',
  },
}

SCSS

$custom: #ad4d29;
$custom-light: #cc8165;
$custom-dark: #000000;

JSON

{
  "hex": "#ad4d29",
  "rgb": {
    "r": 173,
    "g": 77,
    "b": 41
  },
  "hsl": {
    "h": 16.364,
    "s": 61.682,
    "l": 41.961
  },
  "oklch": {
    "l": 0.53754,
    "c": 0.1354,
    "h": 40.1
  },
  "luminance": 0.14352
}

Semantic roles & 50–950 ramp

primary

#AD4D29

secondary

#6DADC5

accent

#B9E543

background

#FDF8F6

surface

#FAEFEB

border

#D3CAC6

text

#150A06

muted

#837C7A

Preview Lab

Preview with #AD4D29

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →