#AD4C41#AD4C41

#AD4C41 is a mid, vivid red. Relative luminance 0.144; OKLCH L 53.9% C 0.130 H 28.6°. Best body text is #FFFFFF at 5.40:1 contrast (WCAG AA passes).

Color values

HEX#AD4C41
RGBrgb(173, 76, 65)
HSLhsl(6, 45%, 47%)
HSVhsv(6, 62%, 68%)
CMYKcmyk(0%, 56.1%, 62.4%, 32.2%)
CIE-LABlab(44.85, 38.88, 25.99)
CIE-LCHlch(44.85, 46.77, 33.76°)
OKLaboklab(53.94% 0.1138 0.0621)
OKLCHoklch(53.94% 0.13 28.6)
XYZxyz(20.7740, 14.4373, 6.6927)
Luminance0.1444 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD4C41 #41A2AD
analogous
#AD416C #AD4C41 #AD8241
triadic
#AD4C41 #41AD4C #4C41AD
tetradic
#AD4C41 #6CAD41 #41A2AD #8241AD
square
#AD4C41 #6CAD41 #41A2AD #8241AD
split-complementary
#AD4C41 #41AD82 #416CAD
monochromatic
#542520 #813830 #AD4C41 #C57066 #D69992

Accessibility & contrast

On white

5.40
#AD4C41 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.89
#AD4C41 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD4C41
5.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD4C41#FFFFFF#000000##FFFFFF
##AD4C411.005.403.895.40
#FFFFFF5.401.0021.001.00
#0000003.8921.001.0021.00
##FFFFFF5.401.0021.001.00

Color blindness preview

Protanopia (red-blind)
#655D40
Deuteranopia (green-blind)
#7D723F
Tritanopia (blue-blind)
#BD3A4A
Achromatopsia (no color)
#6A6A6A

Design tokens & code

CSS
--color: #ad4c41;
/* rgb */ color: rgb(173, 76, 65);
/* oklch */ color: oklch(53.9% 0.130 28.6);
Tailwind
colors: {
  custom: {
    50: '#cb8176',
    500: '#ad4c41',
    950: '#000000',
  },
}
SCSS
$custom: #ad4c41;
$custom-light: #cb8176;
$custom-dark: #000000;
JSON
{
  "hex": "#ad4c41",
  "rgb": {
    "r": 173,
    "g": 76,
    "b": 65
  },
  "hsl": {
    "h": 6.111,
    "s": 45.378,
    "l": 46.667
  },
  "oklch": {
    "l": 0.53942,
    "c": 0.1296,
    "h": 28.6
  },
  "luminance": 0.14435
}

Semantic roles & 50–950 ramp

primary
#AD4C41
secondary
#88BCC2
accent
#C8D553
background
#FDF8F7
surface
#FAEFED
border
#D3CAC8
text
#140A08
muted
#837C7B

Preview Lab

Preview with #AD4C41

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD4C41 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva