#AD4C2D#AD4C2D

#AD4C2D is a mid, vivid red. Relative luminance 0.142; OKLCH L 53.6% C 0.135 H 38.0°. Best body text is #FFFFFF at 5.46:1 contrast (WCAG AA passes).

Color values

HEX#AD4C2D
RGBrgb(173, 76, 45)
HSLhsl(15, 59%, 43%)
HSVhsv(15, 74%, 68%)
CMYKcmyk(0%, 56.1%, 74%, 32.2%)
CIE-LABlab(44.58, 37.71, 37.08)
CIE-LCHlch(44.58, 52.88, 44.51°)
OKLaboklab(53.65% 0.1064 0.0833)
OKLCHoklch(53.65% 0.135 38)
XYZxyz(20.2937, 14.2452, 4.1631)
Luminance0.1424 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD4C2D #2D8EAD
analogous
#AD2D4E #AD4C2D #AD8C2D
triadic
#AD4C2D #2DAD4C #4C2DAD
tetradic
#AD4C2D #4EAD2D #2D8EAD #8C2DAD
square
#AD4C2D #4EAD2D #2D8EAD #8C2DAD
split-complementary
#AD4C2D #2DAD8C #2D4EAD
monochromatic
#4C2114 #7C3720 #AD4C2D #CF6948 #DC9178

Accessibility & contrast

On white

5.46
#AD4C2D on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.85
#AD4C2D on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD4C2D
5.46:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD4C2D#FFFFFF#000000##FFFFFF
##AD4C2D1.005.463.855.46
#FFFFFF5.461.0021.001.00
#0000003.8521.001.0021.00
##FFFFFF5.461.0021.001.00

Color blindness preview

Protanopia (red-blind)
#675C29
Deuteranopia (green-blind)
#7E722A
Tritanopia (blue-blind)
#BE3745
Achromatopsia (no color)
#696969

Design tokens & code

CSS
--color: #ad4c2d;
/* rgb */ color: rgb(173, 76, 45);
/* oklch */ color: oklch(53.6% 0.135 38.0);
Tailwind
colors: {
  custom: {
    50: '#cc8167',
    500: '#ad4c2d',
    950: '#000000',
  },
}
SCSS
$custom: #ad4c2d;
$custom-light: #cc8167;
$custom-dark: #000000;
JSON
{
  "hex": "#ad4c2d",
  "rgb": {
    "r": 173,
    "g": 76,
    "b": 45
  },
  "hsl": {
    "h": 14.531,
    "s": 58.716,
    "l": 42.745
  },
  "oklch": {
    "l": 0.53649,
    "c": 0.13509,
    "h": 38
  },
  "luminance": 0.14243
}

Semantic roles & 50–950 ramp

primary
#AD4C2D
secondary
#72B0C4
accent
#BCE246
background
#FDF8F6
surface
#FAEFEB
border
#D3CAC6
text
#150A06
muted
#837C7A

Preview Lab

Preview with #AD4C2D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD4C2D Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva