#AD4BB3#AD4BB3

#AD4BB3 is a mid, vivid purple. Relative luminance 0.172; OKLCH L 57.9% C 0.181 H 325.3°. Best body text is #FFFFFF at 4.74:1 contrast (WCAG AA passes).

Color values

HEX	#AD4BB3
RGB	rgb(173, 75, 179)
HSL	hsl(297, 41%, 50%)
HSV	hsv(297, 58%, 70%)
CMYK	cmyk(3.4%, 58.1%, 0%, 29.8%)
CIE-LAB	lab(48.48, 54.32, -37.24)
CIE-LCH	lch(48.48, 65.86, 325.57°)
OKLab	oklab(57.88% 0.1487 -0.1029)
OKLCH	oklch(57.88% 0.181 325.3)
XYZ	xyz(27.8857, 17.1726, 44.4849)
Luminance	0.1717 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD4BB3 #51B34B

analogous

#794BB3 #AD4BB3 #B34B85

triadic

#AD4BB3 #B3AD4B #4BB3AD

tetradic

#AD4BB3 #B3794B #51B34B #4B85B3

square

#AD4BB3 #B3794B #51B34B #4B85B3

split-complementary

#AD4BB3 #85B34B #4BB379

monochromatic

#5A275D #833988 #AD4BB3 #C176C5 #D4A1D8

Accessibility & contrast

On white

4.74

#AD4BB3 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.43

#AD4BB3 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD4BB3

4.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD4BB3	#FFFFFF	#000000	##FFFFFF
##AD4BB3	1.00	4.74	4.43	4.74
#FFFFFF	4.74	1.00	21.00	1.00
#000000	4.43	21.00	1.00	21.00
##FFFFFF	4.74	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3C6BB6

Deuteranopia (green-blind)

#5E77B0

Tritanopia (blue-blind)

#B15978

Achromatopsia (no color)

#737373

Design tokens & code

CSS

--color: #ad4bb3;
/* rgb */ color: rgb(173, 75, 179);
/* oklch */ color: oklch(57.9% 0.181 325.3);

Tailwind

colors: {
  custom: {
    50: '#c883ca',
    500: '#ad4bb3',
    950: '#000000',
  },
}

SCSS

$custom: #ad4bb3;
$custom-light: #c883ca;
$custom-dark: #000000;

JSON

{
  "hex": "#ad4bb3",
  "rgb": {
    "r": 173,
    "g": 75,
    "b": 179
  },
  "hsl": {
    "h": 296.538,
    "s": 40.945,
    "l": 49.804
  },
  "oklch": {
    "l": 0.57878,
    "c": 0.18088,
    "h": 325.3
  },
  "luminance": 0.17171
}

Semantic roles & 50–950 ramp

primary

#AD4BB3

secondary

#98C495

accent

#D1575E

background

#FCF8FC

surface

#F9EFF8

border

#D2CAD1

text

#130B13

muted

#827C82

Preview Lab

Preview with #AD4BB3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →