#AD4BB2#AD4BB2

#AD4BB2 is a mid, vivid purple. Relative luminance 0.171; OKLCH L 57.8% C 0.180 H 325.7°. Best body text is #FFFFFF at 4.74:1 contrast (WCAG AA passes).

Color values

HEX	#AD4BB2
RGB	rgb(173, 75, 178)
HSL	hsl(297, 41%, 50%)
HSV	hsv(297, 58%, 70%)
CMYK	cmyk(2.8%, 57.9%, 0%, 30.2%)
CIE-LAB	lab(48.43, 54.14, -36.73)
CIE-LCH	lch(48.43, 65.42, 325.84°)
OKLab	oklab(57.83% 0.1486 -0.1015)
OKLCH	oklch(57.83% 0.18 325.7)
XYZ	xyz(27.7849, 17.1323, 43.9542)
Luminance	0.1713 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD4BB2 #50B24B

analogous

#794BB2 #AD4BB2 #B24B84

triadic

#AD4BB2 #B2AD4B #4BB2AD

tetradic

#AD4BB2 #B2794B #50B24B #4B84B2

square

#AD4BB2 #B2794B #50B24B #4B84B2

split-complementary

#AD4BB2 #84B24B #4BB279

monochromatic

#59275C #833987 #AD4BB2 #C175C5 #D4A0D7

Accessibility & contrast

On white

4.74

#AD4BB2 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.43

#AD4BB2 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD4BB2

4.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD4BB2	#FFFFFF	#000000	##FFFFFF
##AD4BB2	1.00	4.74	4.43	4.74
#FFFFFF	4.74	1.00	21.00	1.00
#000000	4.43	21.00	1.00	21.00
##FFFFFF	4.74	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3D6BB5

Deuteranopia (green-blind)

#5E77AF

Tritanopia (blue-blind)

#B15877

Achromatopsia (no color)

#737373

Design tokens & code

CSS

--color: #ad4bb2;
/* rgb */ color: rgb(173, 75, 178);
/* oklch */ color: oklch(57.8% 0.180 325.7);

Tailwind

colors: {
  custom: {
    50: '#c883c9',
    500: '#ad4bb2',
    950: '#000000',
  },
}

SCSS

$custom: #ad4bb2;
$custom-light: #c883c9;
$custom-dark: #000000;

JSON

{
  "hex": "#ad4bb2",
  "rgb": {
    "r": 173,
    "g": 75,
    "b": 178
  },
  "hsl": {
    "h": 297.087,
    "s": 40.711,
    "l": 49.608
  },
  "oklch": {
    "l": 0.57825,
    "c": 0.17998,
    "h": 325.7
  },
  "luminance": 0.17131
}

Semantic roles & 50–950 ramp

primary

#AD4BB2

secondary

#97C495

accent

#D1575D

background

#FCF8FC

surface

#F9EFF8

border

#D2CAD1

text

#130B13

muted

#827C82

Preview Lab

Preview with #AD4BB2

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →