#AD4BB1#AD4BB1
#AD4BB1 is a mid, vivid purple. Relative luminance 0.171; OKLCH L 57.8% C 0.179 H 326.0°. Best body text is #FFFFFF at 4.75:1 contrast (WCAG AA passes).
Color values
| HEX | #AD4BB1 |
|---|---|
| RGB | rgb(173, 75, 177) |
| HSL | hsl(298, 40%, 49%) |
| HSV | hsv(298, 58%, 69%) |
| CMYK | cmyk(2.3%, 57.6%, 0%, 30.6%) |
| CIE-LAB | lab(48.38, 53.96, -36.23) |
| CIE-LCH | lch(48.38, 64.99, 326.12°) |
| OKLab | oklab(57.77% 0.1485 -0.1) |
| OKLCH | oklch(57.77% 0.179 326) |
| XYZ | xyz(27.6849, 17.0923, 43.4274) |
| Luminance | 0.1709 (WCAG relative) |
| Temperature | neutral |
| Family | purple |
Closest named colors
Ugly Purple
#A442A0
ΔE00 3.90
Medium Purple
#9E43A2
ΔE00 4.25
Purpley Pink
#C83CB9
ΔE00 4.72
Pinky Purple
#C94CBE
ΔE00 5.69
Purply
#983FB2
ΔE00 5.88
Mediumorchid
#BA55D3
ΔE00 6.49
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD4BB1 #4FB14B
analogous
#7A4BB1 #AD4BB1 #B14B82
triadic
#AD4BB1 #B1AD4B #4BB1AD
tetradic
#AD4BB1 #B17A4B #4FB14B #4B82B1
square
#AD4BB1 #B17A4B #4FB14B #4B82B1
split-complementary
#AD4BB1 #82B14B #4BB17A
monochromatic
#59275B #833986 #AD4BB1 #C175C4 #D4A0D7
Accessibility & contrast
On white
4.75
#AD4BB1 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.42
#AD4BB1 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD4BB1
4.75:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD4BB1 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD4BB1 | 1.00 | 4.75 | 4.42 | 4.75 |
| #FFFFFF | 4.75 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.42 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 4.75 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3E6BB4
Deuteranopia (green-blind)
#5F77AE
Tritanopia (blue-blind)
#B15877
Achromatopsia (no color)
#737373
Design tokens & code
CSS
--color: #ad4bb1; /* rgb */ color: rgb(173, 75, 177); /* oklch */ color: oklch(57.8% 0.179 326.0);
Tailwind
colors: {
custom: {
50: '#c883c8',
500: '#ad4bb1',
950: '#000000',
},
}SCSS
$custom: #ad4bb1; $custom-light: #c883c8; $custom-dark: #000000;
JSON
{
"hex": "#ad4bb1",
"rgb": {
"r": 173,
"g": 75,
"b": 177
},
"hsl": {
"h": 297.647,
"s": 40.476,
"l": 49.412
},
"oklch": {
"l": 0.57772,
"c": 0.17909,
"h": 326
},
"luminance": 0.17091
}Semantic roles & 50–950 ramp
primary
#AD4BB1
secondary
#96C394
accent
#D0575C
background
#FCF8FC
surface
#F9EFF8
border
#D2CAD1
text
#130B13
muted
#827C82