#AD4B36#AD4B36

#AD4B36 is a mid, vivid red. Relative luminance 0.142; OKLCH L 53.6% C 0.133 H 33.6°. Best body text is #FFFFFF at 5.47:1 contrast (WCAG AA passes).

Color values

HEX	#AD4B36
RGB	rgb(173, 75, 54)
HSL	hsl(11, 52%, 45%)
HSV	hsv(11, 69%, 68%)
CMYK	cmyk(0%, 56.6%, 68.8%, 32.2%)
CIE-LAB	lab(44.50, 38.68, 31.97)
CIE-LCH	lch(44.50, 50.18, 39.57°)
OKLab	oklab(53.62% 0.1111 0.0739)
OKLCH	oklch(53.62% 0.133 33.6)
XYZ	xyz(20.4175, 14.1854, 5.1522)
Luminance	0.1418 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD4B36 #3698AD

analogous

#AD365D #AD4B36 #AD8736

triadic

#AD4B36 #36AD4B #4B36AD

tetradic

#AD4B36 #5DAD36 #3698AD #8736AD

square

#AD4B36 #5DAD36 #3698AD #8736AD

split-complementary

#AD4B36 #36AD87 #365DAD

monochromatic

#502319 #7E3727 #AD4B36 #CA6A56 #D99385

Accessibility & contrast

On white

5.47

#AD4B36 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.84

#AD4B36 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD4B36

5.47:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD4B36	#FFFFFF	#000000	##FFFFFF
##AD4B36	1.00	5.47	3.84	5.47
#FFFFFF	5.47	1.00	21.00	1.00
#000000	3.84	21.00	1.00	21.00
##FFFFFF	5.47	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#655C34

Deuteranopia (green-blind)

#7D7134

Tritanopia (blue-blind)

#BE3746

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #ad4b36;
/* rgb */ color: rgb(173, 75, 54);
/* oklch */ color: oklch(53.6% 0.133 33.6);

Tailwind

colors: {
  custom: {
    50: '#cc806e',
    500: '#ad4b36',
    950: '#000000',
  },
}

SCSS

$custom: #ad4b36;
$custom-light: #cc806e;
$custom-dark: #000000;

JSON

{
  "hex": "#ad4b36",
  "rgb": {
    "r": 173,
    "g": 75,
    "b": 54
  },
  "hsl": {
    "h": 10.588,
    "s": 52.423,
    "l": 44.51
  },
  "oklch": {
    "l": 0.5362,
    "c": 0.13342,
    "h": 33.6
  },
  "luminance": 0.14183
}

Semantic roles & 50–950 ramp

primary

#AD4B36

secondary

#7CB6C2

accent

#C2DC4C

background

#FDF8F6

surface

#FAEFEB

border

#D3CAC6

text

#150A07

muted

#837C7A

Preview Lab

Preview with #AD4B36

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →