#AD4B2B#AD4B2B

#AD4B2B is a mid, vivid red. Relative luminance 0.141; OKLCH L 53.5% C 0.137 H 38.3°. Best body text is #FFFFFF at 5.50:1 contrast (WCAG AA passes).

Color values

HEX	#AD4B2B
RGB	rgb(173, 75, 43)
HSL	hsl(15, 60%, 42%)
HSV	hsv(15, 75%, 68%)
CMYK	cmyk(0%, 56.6%, 75.1%, 32.2%)
CIE-LAB	lab(44.37, 38.12, 37.92)
CIE-LCH	lch(44.37, 53.77, 44.85°)
OKLab	oklab(53.48% 0.1073 0.0846)
OKLCH	oklch(53.48% 0.137 38.3)
XYZ	xyz(20.1877, 14.0935, 3.9423)
Luminance	0.1409 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD4B2B #2B8DAD

analogous

#AD2B4C #AD4B2B #AD8C2B

triadic

#AD4B2B #2BAD4B #4B2BAD

tetradic

#AD4B2B #4CAD2B #2B8DAD #8C2BAD

square

#AD4B2B #4CAD2B #2B8DAD #8C2BAD

split-complementary

#AD4B2B #2BAD8C #2B4CAD

monochromatic

#4B2013 #7C361F #AD4B2B #D16745 #DD8F76

Accessibility & contrast

On white

5.50

#AD4B2B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.82

#AD4B2B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD4B2B

5.50:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD4B2B	#FFFFFF	#000000	##FFFFFF
##AD4B2B	1.00	5.50	3.82	5.50
#FFFFFF	5.50	1.00	21.00	1.00
#000000	3.82	21.00	1.00	21.00
##FFFFFF	5.50	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#665B27

Deuteranopia (green-blind)

#7E7128

Tritanopia (blue-blind)

#BE3644

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #ad4b2b;
/* rgb */ color: rgb(173, 75, 43);
/* oklch */ color: oklch(53.5% 0.137 38.3);

Tailwind

colors: {
  custom: {
    50: '#cc8066',
    500: '#ad4b2b',
    950: '#000000',
  },
}

SCSS

$custom: #ad4b2b;
$custom-light: #cc8066;
$custom-dark: #000000;

JSON

{
  "hex": "#ad4b2b",
  "rgb": {
    "r": 173,
    "g": 75,
    "b": 43
  },
  "hsl": {
    "h": 14.769,
    "s": 60.185,
    "l": 42.353
  },
  "oklch": {
    "l": 0.53479,
    "c": 0.13662,
    "h": 38.3
  },
  "luminance": 0.14091
}

Semantic roles & 50–950 ramp

primary

#AD4B2B

secondary

#6FB0C4

accent

#BCE344

background

#FDF8F6

surface

#FAEFEB

border

#D3CAC6

text

#150A06

muted

#837C7A

Preview Lab

Preview with #AD4B2B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →