#AD4ADA#AD4ADA

#AD4ADA is a mid, highly saturated purple. Relative luminance 0.188; OKLCH L 60.1% C 0.219 H 313.4°. Best body text is #000000 at 4.77:1 contrast (WCAG AA passes).

Color values

HEX	#AD4ADA
RGB	rgb(173, 74, 218)
HSL	hsl(281, 66%, 57%)
HSV	hsv(281, 66%, 85%)
CMYK	cmyk(20.6%, 66.1%, 0%, 14.5%)
CIE-LAB	lab(50.51, 62.39, -56.50)
CIE-LCH	lch(50.51, 84.17, 317.83°)
OKLab	oklab(60.05% 0.1503 -0.1591)
OKLCH	oklch(60.05% 0.219 313.4)
XYZ	xyz(32.3351, 18.8447, 68.2501)
Luminance	0.1884 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD4ADA #77DA4A

analogous

#654ADA #AD4ADA #DA4ABF

triadic

#AD4ADA #DAAD4A #4ADAAD

tetradic

#AD4ADA #DA654A #77DA4A #4ABFDA

square

#AD4ADA #DA654A #77DA4A #4ABFDA

split-complementary

#AD4ADA #BFDA4A #4ADA65

monochromatic

#6A1D8D #9027C0 #AD4ADA #C47DE4 #DBB0EF

Accessibility & contrast

On white

4.40

#AD4ADA on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.77

#AD4ADA on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #AD4ADA

4.77:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD4ADA	#FFFFFF	#000000	##000000
##AD4ADA	1.00	4.40	4.77	4.77
#FFFFFF	4.40	1.00	21.00	21.00
#000000	4.77	21.00	1.00	1.00
##000000	4.77	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#0073DE

Deuteranopia (green-blind)

#417AD7

Tritanopia (blue-blind)

#A8678C

Achromatopsia (no color)

#787878

Design tokens & code

CSS

--color: #ad4ada;
/* rgb */ color: rgb(173, 74, 218);
/* oklch */ color: oklch(60.1% 0.219 313.4);

Tailwind

colors: {
  custom: {
    50: '#c983e6',
    500: '#ad4ada',
    950: '#000000',
  },
}

SCSS

$custom: #ad4ada;
$custom-light: #c983e6;
$custom-dark: #000000;

JSON

{
  "hex": "#ad4ada",
  "rgb": {
    "r": 173,
    "g": 74,
    "b": 218
  },
  "hsl": {
    "h": 281.25,
    "s": 66.055,
    "l": 57.255
  },
  "oklch": {
    "l": 0.60054,
    "c": 0.2189,
    "h": 313.4
  },
  "luminance": 0.18844
}

Semantic roles & 50–950 ramp

primary

#AD4ADA

secondary

#B5DDA3

accent

#E93F74

background

#FCF8FE

surface

#F9EFFC

border

#D2CAD5

text

#140B16

muted

#827C84

Preview Lab

Preview with #AD4ADA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →