#AD4AAF#AD4AAF

#AD4AAF is a mid, vivid purple. Relative luminance 0.169; OKLCH L 57.5% C 0.179 H 326.8°. Best body text is #FFFFFF at 4.80:1 contrast (WCAG AA passes).

Color values

HEX	#AD4AAF
RGB	rgb(173, 74, 175)
HSL	hsl(299, 41%, 49%)
HSV	hsv(299, 58%, 69%)
CMYK	cmyk(1.1%, 57.7%, 0%, 31.4%)
CIE-LAB	lab(48.11, 54.06, -35.48)
CIE-LCH	lch(48.11, 64.66, 326.72°)
OKLab	oklab(57.54% 0.1496 -0.0979)
OKLCH	oklch(57.54% 0.179 326.8)
XYZ	xyz(27.4197, 16.8786, 42.3628)
Luminance	0.1688 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD4AAF #4CAF4A

analogous

#7B4AAF #AD4AAF #AF4A7F

triadic

#AD4AAF #AFAD4A #4AAFAD

tetradic

#AD4AAF #AF7B4A #4CAF4A #4A7FAF

square

#AD4AAF #AF7B4A #4CAF4A #4A7FAF

split-complementary

#AD4AAF #7FAF4A #4AAF7B

monochromatic

#582659 #823884 #AD4AAF #C273C4 #D59ED6

Accessibility & contrast

On white

4.80

#AD4AAF on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.38

#AD4AAF on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD4AAF

4.80:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD4AAF	#FFFFFF	#000000	##FFFFFF
##AD4AAF	1.00	4.80	4.38	4.80
#FFFFFF	4.80	1.00	21.00	1.00
#000000	4.38	21.00	1.00	21.00
##FFFFFF	4.80	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3E6AB2

Deuteranopia (green-blind)

#5F77AC

Tritanopia (blue-blind)

#B25776

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #ad4aaf;
/* rgb */ color: rgb(173, 74, 175);
/* oklch */ color: oklch(57.5% 0.179 326.8);

Tailwind

colors: {
  custom: {
    50: '#c882c7',
    500: '#ad4aaf',
    950: '#000000',
  },
}

SCSS

$custom: #ad4aaf;
$custom-light: #c882c7;
$custom-dark: #000000;

JSON

{
  "hex": "#ad4aaf",
  "rgb": {
    "r": 173,
    "g": 74,
    "b": 175
  },
  "hsl": {
    "h": 298.812,
    "s": 40.562,
    "l": 48.824
  },
  "oklch": {
    "l": 0.57543,
    "c": 0.1788,
    "h": 326.8
  },
  "luminance": 0.16877
}

Semantic roles & 50–950 ramp

primary

#AD4AAF

secondary

#93C292

accent

#D0575A

background

#FCF8FC

surface

#F9EFF8

border

#D2CAD1

text

#130B13

muted

#827C82

Preview Lab

Preview with #AD4AAF

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →