#AD4A4E#AD4A4E

#AD4A4E is a mid, vivid red. Relative luminance 0.143; OKLCH L 53.9% C 0.130 H 20.1°. Best body text is #FFFFFF at 5.43:1 contrast (WCAG AA passes).

Color values

HEX	#AD4A4E
RGB	rgb(173, 74, 78)
HSL	hsl(358, 40%, 48%)
HSV	hsv(358, 57%, 68%)
CMYK	cmyk(0%, 57.2%, 54.9%, 32.2%)
CIE-LAB	lab(44.71, 40.88, 17.99)
CIE-LCH	lch(44.71, 44.66, 23.75°)
OKLab	oklab(53.91% 0.1221 0.0446)
OKLCH	oklch(53.91% 0.13 20.1)
XYZ	xyz(21.0592, 14.3344, 8.8641)
Luminance	0.1433 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD4A4E #4AADA9

analogous

#AD4A7F #AD4A4E #AD774A

triadic

#AD4A4E #4EAD4A #4A4EAD

tetradic

#AD4A4E #7FAD4A #4AADA9 #774AAD

square

#AD4A4E #7FAD4A #4AADA9 #774AAD

split-complementary

#AD4A4E #4AAD77 #4A7FAD

monochromatic

#572527 #82383B #AD4A4E #C37275 #D59D9F

Accessibility & contrast

On white

5.43

#AD4A4E on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.87

#AD4A4E on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD4A4E

5.43:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD4A4E	#FFFFFF	#000000	##FFFFFF
##AD4A4E	1.00	5.43	3.87	5.43
#FFFFFF	5.43	1.00	21.00	1.00
#000000	3.87	21.00	1.00	21.00
##FFFFFF	5.43	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#615D4E

Deuteranopia (green-blind)

#7A724C

Tritanopia (blue-blind)

#BC3A4C

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #ad4a4e;
/* rgb */ color: rgb(173, 74, 78);
/* oklch */ color: oklch(53.9% 0.130 20.1);

Tailwind

colors: {
  custom: {
    50: '#ca807f',
    500: '#ad4a4e',
    950: '#000000',
  },
}

SCSS

$custom: #ad4a4e;
$custom-light: #ca807f;
$custom-dark: #000000;

JSON

{
  "hex": "#ad4a4e",
  "rgb": {
    "r": 173,
    "g": 74,
    "b": 78
  },
  "hsl": {
    "h": 357.576,
    "s": 40.081,
    "l": 48.431
  },
  "oklch": {
    "l": 0.53909,
    "c": 0.13001,
    "h": 20.1
  },
  "luminance": 0.14332
}

Semantic roles & 50–950 ramp

primary

#AD4A4E

secondary

#91C1BF

accent

#D0CB58

background

#FDF8F7

surface

#FAEFEE

border

#D3CAC9

text

#140A0A

muted

#837C7C

Preview Lab

Preview with #AD4A4E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →