#AD49D4#AD49D4

#AD49D4 is a mid, highly saturated purple. Relative luminance 0.184; OKLCH L 59.6% C 0.214 H 315.0°. Best body text is #000000 at 4.68:1 contrast (WCAG AA passes).

Color values

HEX#AD49D4
RGBrgb(173, 73, 212)
HSLhsl(283, 62%, 56%)
HSVhsv(283, 66%, 83%)
CMYKcmyk(18.4%, 65.6%, 0%, 16.9%)
CIE-LABlab(49.98, 61.60, -53.92)
CIE-LCHlch(49.98, 81.86, 318.80°)
OKLaboklab(59.56% 0.1518 -0.1515)
OKLCHoklch(59.56% 0.214 315)
XYZxyz(31.4979, 18.4039, 64.1677)
Luminance0.1840 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD49D4 #70D449
analogous
#6749D4 #AD49D4 #D449B6
triadic
#AD49D4 #D4AD49 #49D4AD
tetradic
#AD49D4 #D46749 #70D449 #49B6D4
square
#AD49D4 #D46749 #70D449 #49B6D4
split-complementary
#AD49D4 #B6D449 #49D467
monochromatic
#671F84 #8E2BB5 #AD49D4 #C37BE0 #DAACEB

Accessibility & contrast

On white

4.49
#AD49D4 on #FFFFFF
AA ✗AA large ✓AAA ✗

On black

4.68
#AD49D4 on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #AD49D4
4.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD49D4#FFFFFF#000000##000000
##AD49D41.004.494.684.68
#FFFFFF4.491.0021.0021.00
#0000004.6821.001.001.00
##0000004.6821.001.001.00

Color blindness preview

Protanopia (red-blind)
#0071D8
Deuteranopia (green-blind)
#467AD1
Tritanopia (blue-blind)
#AA6488
Achromatopsia (no color)
#777777

Design tokens & code

CSS
--color: #ad49d4;
/* rgb */ color: rgb(173, 73, 212);
/* oklch */ color: oklch(59.6% 0.214 315.0);
Tailwind
colors: {
  custom: {
    50: '#c983e2',
    500: '#ad49d4',
    950: '#000000',
  },
}
SCSS
$custom: #ad49d4;
$custom-light: #c983e2;
$custom-dark: #000000;
JSON
{
  "hex": "#ad49d4",
  "rgb": {
    "r": 173,
    "g": 73,
    "b": 212
  },
  "hsl": {
    "h": 283.165,
    "s": 61.778,
    "l": 55.882
  },
  "oklch": {
    "l": 0.59561,
    "c": 0.21447,
    "h": 315
  },
  "luminance": 0.18403
}

Semantic roles & 50–950 ramp

primary
#AD49D4
secondary
#B0D9A0
accent
#E54370
background
#FCF8FD
surface
#F9EFFB
border
#D2CAD4
text
#140B15
muted
#827C83

Preview Lab

Preview with #AD49D4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD49D4 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva