#AD4971#AD4971

#AD4971 is a mid, vivid pink. Relative luminance 0.148; OKLCH L 54.7% C 0.137 H 357.6°. Best body text is #FFFFFF at 5.29:1 contrast (WCAG AA passes).

Color values

HEX	#AD4971
RGB	rgb(173, 73, 113)
HSL	hsl(336, 41%, 48%)
HSV	hsv(336, 58%, 68%)
CMYK	cmyk(0%, 57.8%, 34.7%, 32.2%)
CIE-LAB	lab(45.42, 45.01, -2.42)
CIE-LCH	lch(45.42, 45.08, 356.93°)
OKLab	oklab(54.74% 0.1371 -0.0058)
OKLCH	oklch(54.74% 0.137 357.6)
XYZ	xyz(22.5979, 14.8439, 17.2946)
Luminance	0.1484 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD4971 #49AD85

analogous

#AD49A3 #AD4971 #AD5349

triadic

#AD4971 #71AD49 #4971AD

tetradic

#AD4971 #A3AD49 #49AD85 #5349AD

square

#AD4971 #A3AD49 #49AD85 #5349AD

split-complementary

#AD4971 #49AD53 #49A3AD

monochromatic

#572539 #823755 #AD4971 #C37091 #D59BB2

Accessibility & contrast

On white

5.29

#AD4971 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.97

#AD4971 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD4971

5.29:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD4971	#FFFFFF	#000000	##FFFFFF
##AD4971	1.00	5.29	3.97	5.29
#FFFFFF	5.29	1.00	21.00	1.00
#000000	3.97	21.00	1.00	21.00
##FFFFFF	5.29	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#596072

Deuteranopia (green-blind)

#74726F

Tritanopia (blue-blind)

#BA4158

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #ad4971;
/* rgb */ color: rgb(173, 73, 113);
/* oklch */ color: oklch(54.7% 0.137 357.6);

Tailwind

colors: {
  custom: {
    50: '#c98099',
    500: '#ad4971',
    950: '#000000',
  },
}

SCSS

$custom: #ad4971;
$custom-light: #c98099;
$custom-dark: #000000;

JSON

{
  "hex": "#ad4971",
  "rgb": {
    "r": 173,
    "g": 73,
    "b": 113
  },
  "hsl": {
    "h": 336,
    "s": 40.65,
    "l": 48.235
  },
  "oklch": {
    "l": 0.54736,
    "c": 0.13722,
    "h": 357.6
  },
  "luminance": 0.14842
}

Semantic roles & 50–950 ramp

primary

#AD4971

secondary

#90C1AE

accent

#D1A057

background

#FCF8F9

surface

#F9EFF2

border

#D2CACC

text

#140A0E

muted

#827C7E

Preview Lab

Preview with #AD4971

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →