#AD4772#AD4772

#AD4772 is a mid, vivid pink. Relative luminance 0.146; OKLCH L 54.5% C 0.141 H 356.5°. Best body text is #FFFFFF at 5.36:1 contrast (WCAG AA passes).

Color values

HEX	#AD4772
RGB	rgb(173, 71, 114)
HSL	hsl(335, 42%, 48%)
HSV	hsv(335, 59%, 68%)
CMYK	cmyk(0%, 59%, 34.1%, 32.2%)
CIE-LAB	lab(45.09, 46.09, -3.51)
CIE-LCH	lch(45.09, 46.22, 355.64°)
OKLab	oklab(54.5% 0.1404 -0.0086)
OKLCH	oklch(54.5% 0.141 356.5)
XYZ	xyz(22.5252, 14.6079, 17.5497)
Luminance	0.1461 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD4772 #47AD82

analogous

#AD47A5 #AD4772 #AD4F47

triadic

#AD4772 #72AD47 #4772AD

tetradic

#AD4772 #A5AD47 #47AD82 #4F47AD

square

#AD4772 #A5AD47 #47AD82 #4F47AD

split-complementary

#AD4772 #47AD4F #47A5AD

monochromatic

#562339 #823555 #AD4772 #C36E92 #D599B2

Accessibility & contrast

On white

5.36

#AD4772 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.92

#AD4772 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD4772

5.36:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD4772	#FFFFFF	#000000	##FFFFFF
##AD4772	1.00	5.36	3.92	5.36
#FFFFFF	5.36	1.00	21.00	1.00
#000000	3.92	21.00	1.00	21.00
##FFFFFF	5.36	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#575F73

Deuteranopia (green-blind)

#727270

Tritanopia (blue-blind)

#BA4058

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #ad4772;
/* rgb */ color: rgb(173, 71, 114);
/* oklch */ color: oklch(54.5% 0.141 356.5);

Tailwind

colors: {
  custom: {
    50: '#c97f9a',
    500: '#ad4772',
    950: '#000000',
  },
}

SCSS

$custom: #ad4772;
$custom-light: #c97f9a;
$custom-dark: #000000;

JSON

{
  "hex": "#ad4772",
  "rgb": {
    "r": 173,
    "g": 71,
    "b": 114
  },
  "hsl": {
    "h": 334.706,
    "s": 41.803,
    "l": 47.843
  },
  "oklch": {
    "l": 0.54502,
    "c": 0.14067,
    "h": 356.5
  },
  "luminance": 0.14606
}

Semantic roles & 50–950 ramp

primary

#AD4772

secondary

#8EC1AC

accent

#D29E56

background

#FCF8F9

surface

#F9EFF2

border

#D2CACC

text

#140A0E

muted

#827C7E

Preview Lab

Preview with #AD4772

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →