#AD4698#AD4698

#AD4698 is a mid, vivid pink. Relative luminance 0.155; OKLCH L 55.9% C 0.166 H 336.3°. Best body text is #FFFFFF at 5.11:1 contrast (WCAG AA passes).

Color values

HEX	#AD4698
RGB	rgb(173, 70, 152)
HSL	hsl(312, 42%, 48%)
HSV	hsv(312, 60%, 68%)
CMYK	cmyk(0%, 59.5%, 12.1%, 32.2%)
CIE-LAB	lab(46.36, 51.97, -24.59)
CIE-LCH	lch(46.36, 57.50, 334.68°)
OKLab	oklab(55.91% 0.1517 -0.0667)
OKLCH	oklch(55.91% 0.166 336.3)
XYZ	xyz(25.0915, 15.5335, 31.3764)
Luminance	0.1553 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD4698 #46AD5B

analogous

#8E46AD #AD4698 #AD4664

triadic

#AD4698 #98AD46 #4698AD

tetradic

#AD4698 #AD8E46 #46AD5B #4664AD

square

#AD4698 #AD8E46 #46AD5B #4664AD

split-complementary

#AD4698 #64AD46 #46AD8E

monochromatic

#56234B #813472 #AD4698 #C46CB2 #D598C9

Accessibility & contrast

On white

5.11

#AD4698 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.11

#AD4698 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD4698

5.11:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD4698	#FFFFFF	#000000	##FFFFFF
##AD4698	1.00	5.11	4.11	5.11
#FFFFFF	5.11	1.00	21.00	1.00
#000000	4.11	21.00	1.00	21.00
##FFFFFF	5.11	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#47649B

Deuteranopia (green-blind)

#677495

Tritanopia (blue-blind)

#B54B68

Achromatopsia (no color)

#6E6E6E

Design tokens & code

CSS

--color: #ad4698;
/* rgb */ color: rgb(173, 70, 152);
/* oklch */ color: oklch(55.9% 0.166 336.3);

Tailwind

colors: {
  custom: {
    50: '#c87fb6',
    500: '#ad4698',
    950: '#000000',
  },
}

SCSS

$custom: #ad4698;
$custom-light: #c87fb6;
$custom-dark: #000000;

JSON

{
  "hex": "#ad4698",
  "rgb": {
    "r": 173,
    "g": 70,
    "b": 152
  },
  "hsl": {
    "h": 312.233,
    "s": 42.387,
    "l": 47.647
  },
  "oklch": {
    "l": 0.55909,
    "c": 0.16572,
    "h": 336.3
  },
  "luminance": 0.15532
}

Semantic roles & 50–950 ramp

primary

#AD4698

secondary

#8DC198

accent

#D26F56

background

#FCF8FB

surface

#F9EFF6

border

#D2CAD0

text

#130A11

muted

#827C80

Preview Lab

Preview with #AD4698

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →