#AD4674#AD4674

#AD4674 is a mid, vivid pink. Relative luminance 0.145; OKLCH L 54.4% C 0.143 H 355.1°. Best body text is #FFFFFF at 5.38:1 contrast (WCAG AA passes).

Color values

HEX	#AD4674
RGB	rgb(173, 70, 116)
HSL	hsl(333, 42%, 48%)
HSV	hsv(333, 60%, 68%)
CMYK	cmyk(0%, 59.5%, 32.9%, 32.2%)
CIE-LAB	lab(44.98, 46.81, -4.90)
CIE-LCH	lch(44.98, 47.07, 354.02°)
OKLab	oklab(54.44% 0.1425 -0.0123)
OKLCH	oklch(54.44% 0.143 355.1)
XYZ	xyz(22.5772, 14.5278, 18.1348)
Luminance	0.1453 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD4674 #46AD7F

analogous

#AD46A7 #AD4674 #AD4B46

triadic

#AD4674 #74AD46 #4674AD

tetradic

#AD4674 #A7AD46 #46AD7F #4B46AD

square

#AD4674 #A7AD46 #46AD7F #4B46AD

split-complementary

#AD4674 #46AD4B #46A7AD

monochromatic

#56233A #813457 #AD4674 #C46C93 #D598B3

Accessibility & contrast

On white

5.38

#AD4674 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.91

#AD4674 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD4674

5.38:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD4674	#FFFFFF	#000000	##FFFFFF
##AD4674	1.00	5.38	3.91	5.38
#FFFFFF	5.38	1.00	21.00	1.00
#000000	3.91	21.00	1.00	21.00
##FFFFFF	5.38	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#565F75

Deuteranopia (green-blind)

#717172

Tritanopia (blue-blind)

#BA3F58

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #ad4674;
/* rgb */ color: rgb(173, 70, 116);
/* oklch */ color: oklch(54.4% 0.143 355.1);

Tailwind

colors: {
  custom: {
    50: '#c97e9c',
    500: '#ad4674',
    950: '#000000',
  },
}

SCSS

$custom: #ad4674;
$custom-light: #c97e9c;
$custom-dark: #000000;

JSON

{
  "hex": "#ad4674",
  "rgb": {
    "r": 173,
    "g": 70,
    "b": 116
  },
  "hsl": {
    "h": 333.204,
    "s": 42.387,
    "l": 47.647
  },
  "oklch": {
    "l": 0.5444,
    "c": 0.14306,
    "h": 355.1
  },
  "luminance": 0.14526
}

Semantic roles & 50–950 ramp

primary

#AD4674

secondary

#8DC1AA

accent

#D29B56

background

#FCF7F9

surface

#F9EEF2

border

#D2C9CC

text

#140A0E

muted

#827C7E

Preview Lab

Preview with #AD4674

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →