#AD4647#AD4647

#AD4647 is a mid, vivid red. Relative luminance 0.137; OKLCH L 53.2% C 0.136 H 22.3°. Best body text is #FFFFFF at 5.61:1 contrast (WCAG AA passes).

Color values

HEX	#AD4647
RGB	rgb(173, 70, 71)
HSL	hsl(359, 42%, 48%)
HSV	hsv(359, 60%, 68%)
CMYK	cmyk(0%, 59.5%, 59%, 32.2%)
CIE-LAB	lab(43.83, 42.26, 21.08)
CIE-LCH	lch(43.83, 47.23, 26.51°)
OKLab	oklab(53.2% 0.1254 0.0514)
OKLCH	oklch(53.2% 0.136 22.3)
XYZ	xyz(20.5629, 13.7221, 7.5258)
Luminance	0.1372 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD4647 #46ADAC

analogous

#AD467B #AD4647 #AD7846

triadic

#AD4647 #47AD46 #4647AD

tetradic

#AD4647 #7BAD46 #46ADAC #7846AD

square

#AD4647 #7BAD46 #46ADAC #7846AD

split-complementary

#AD4647 #46AD78 #467BAD

monochromatic

#562323 #813435 #AD4647 #C46C6D #D59899

Accessibility & contrast

On white

5.61

#AD4647 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.74

#AD4647 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD4647

5.61:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD4647	#FFFFFF	#000000	##FFFFFF
##AD4647	1.00	5.61	3.74	5.61
#FFFFFF	5.61	1.00	21.00	1.00
#000000	3.74	21.00	1.00	21.00
##FFFFFF	5.61	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5F5A46

Deuteranopia (green-blind)

#797045

Tritanopia (blue-blind)

#BD3347

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #ad4647;
/* rgb */ color: rgb(173, 70, 71);
/* oklch */ color: oklch(53.2% 0.136 22.3);

Tailwind

colors: {
  custom: {
    50: '#cb7e7a',
    500: '#ad4647',
    950: '#000000',
  },
}

SCSS

$custom: #ad4647;
$custom-light: #cb7e7a;
$custom-dark: #000000;

JSON

{
  "hex": "#ad4647",
  "rgb": {
    "r": 173,
    "g": 70,
    "b": 71
  },
  "hsl": {
    "h": 359.417,
    "s": 42.387,
    "l": 47.647
  },
  "oklch": {
    "l": 0.53204,
    "c": 0.13552,
    "h": 22.3
  },
  "luminance": 0.13719
}

Semantic roles & 50–950 ramp

primary

#AD4647

secondary

#8DC1C1

accent

#D2D156

background

#FDF7F7

surface

#FAEEED

border

#D3C9C8

text

#140A09

muted

#837C7B

Preview Lab

Preview with #AD4647

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →