#AD44BA#AD44BA

#AD44BA is a mid, vivid purple. Relative luminance 0.166; OKLCH L 57.4% C 0.197 H 323.1°. Best body text is #FFFFFF at 4.87:1 contrast (WCAG AA passes).

Color values

HEX	#AD44BA
RGB	rgb(173, 68, 186)
HSL	hsl(293, 46%, 50%)
HSV	hsv(293, 63%, 73%)
CMYK	cmyk(7%, 63.4%, 0%, 27.1%)
CIE-LAB	lab(47.71, 58.74, -42.54)
CIE-LCH	lch(47.71, 72.52, 324.08°)
OKLab	oklab(57.44% 0.1578 -0.1183)
OKLCH	oklch(57.44% 0.197 323.1)
XYZ	xyz(28.1628, 16.5652, 48.1588)
Luminance	0.1656 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD44BA #51BA44

analogous

#7244BA #AD44BA #BA448C

triadic

#AD44BA #BAAD44 #44BAAD

tetradic

#AD44BA #BA7244 #51BA44 #448CBA

square

#AD44BA #BA7244 #51BA44 #448CBA

split-complementary

#AD44BA #8CBA44 #44BA72

monochromatic

#5A2360 #83348D #AD44BA #C170CB #D49DDB

Accessibility & contrast

On white

4.87

#AD44BA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.31

#AD44BA on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD44BA

4.87:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD44BA	#FFFFFF	#000000	##FFFFFF
##AD44BA	1.00	4.87	4.31	4.87
#FFFFFF	4.87	1.00	21.00	1.00
#000000	4.31	21.00	1.00	21.00
##FFFFFF	4.87	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2B69BE

Deuteranopia (green-blind)

#5575B7

Tritanopia (blue-blind)

#B05679

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #ad44ba;
/* rgb */ color: rgb(173, 68, 186);
/* oklch */ color: oklch(57.4% 0.197 323.1);

Tailwind

colors: {
  custom: {
    50: '#c97fcf',
    500: '#ad44ba',
    950: '#000000',
  },
}

SCSS

$custom: #ad44ba;
$custom-light: #c97fcf;
$custom-dark: #000000;

JSON

{
  "hex": "#ad44ba",
  "rgb": {
    "r": 173,
    "g": 68,
    "b": 186
  },
  "hsl": {
    "h": 293.39,
    "s": 46.457,
    "l": 49.804
  },
  "oklch": {
    "l": 0.57438,
    "c": 0.19717,
    "h": 323.1
  },
  "luminance": 0.16564
}

Semantic roles & 50–950 ramp

primary

#AD44BA

secondary

#98C892

accent

#D65260

background

#FCF8FC

surface

#F9EFF9

border

#D2CAD2

text

#140B14

muted

#827C82

Preview Lab

Preview with #AD44BA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →