#AD449D#AD449D

#AD449D is a mid, vivid purple. Relative luminance 0.155; OKLCH L 55.9% C 0.173 H 334.0°. Best body text is #FFFFFF at 5.13:1 contrast (WCAG AA passes).

Color values

HEX	#AD449D
RGB	rgb(173, 68, 157)
HSL	hsl(309, 44%, 47%)
HSV	hsv(309, 61%, 68%)
CMYK	cmyk(0%, 60.7%, 9.2%, 32.2%)
CIE-LAB	lab(46.25, 53.68, -27.74)
CIE-LCH	lch(46.25, 60.42, 332.67°)
OKLab	oklab(55.91% 0.1552 -0.0756)
OKLCH	oklch(55.91% 0.173 334)
XYZ	xyz(25.3866, 15.4547, 33.5377)
Luminance	0.1545 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD449D #44AD54

analogous

#8944AD #AD449D #AD4469

triadic

#AD449D #9DAD44 #449DAD

tetradic

#AD449D #AD8944 #44AD54 #4469AD

square

#AD449D #AD8944 #44AD54 #4469AD

split-complementary

#AD449D #69AD44 #44AD89

monochromatic

#55214D #813375 #AD449D #C46AB7 #D696CC

Accessibility & contrast

On white

5.13

#AD449D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.09

#AD449D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD449D

5.13:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD449D	#FFFFFF	#000000	##FFFFFF
##AD449D	1.00	5.13	4.09	5.13
#FFFFFF	5.13	1.00	21.00	1.00
#000000	4.09	21.00	1.00	21.00
##FFFFFF	5.13	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4364A0

Deuteranopia (green-blind)

#64739A

Tritanopia (blue-blind)

#B54B6A

Achromatopsia (no color)

#6E6E6E

Design tokens & code

CSS

--color: #ad449d;
/* rgb */ color: rgb(173, 68, 157);
/* oklch */ color: oklch(55.9% 0.173 334.0);

Tailwind

colors: {
  custom: {
    50: '#c87eba',
    500: '#ad449d',
    950: '#000000',
  },
}

SCSS

$custom: #ad449d;
$custom-light: #c87eba;
$custom-dark: #000000;

JSON

{
  "hex": "#ad449d",
  "rgb": {
    "r": 173,
    "g": 68,
    "b": 157
  },
  "hsl": {
    "h": 309.143,
    "s": 43.568,
    "l": 47.255
  },
  "oklch": {
    "l": 0.55905,
    "c": 0.17262,
    "h": 334
  },
  "luminance": 0.15453
}

Semantic roles & 50–950 ramp

primary

#AD449D

secondary

#8BC194

accent

#D36854

background

#FCF8FB

surface

#F9EFF6

border

#D2CAD0

text

#130A11

muted

#827C80

Preview Lab

Preview with #AD449D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →