#AD4499#AD4499

#AD4499 is a mid, vivid pink. Relative luminance 0.153; OKLCH L 55.7% C 0.170 H 335.8°. Best body text is #FFFFFF at 5.17:1 contrast (WCAG AA passes).

Color values

HEX	#AD4499
RGB	rgb(173, 68, 153)
HSL	hsl(311, 44%, 47%)
HSV	hsv(311, 61%, 68%)
CMYK	cmyk(0%, 60.7%, 11.6%, 32.2%)
CIE-LAB	lab(46.07, 53.03, -25.63)
CIE-LCH	lch(46.07, 58.90, 334.20°)
OKLab	oklab(55.71% 0.1546 -0.0696)
OKLCH	oklch(55.71% 0.17 335.8)
XYZ	xyz(25.0507, 15.3204, 31.7686)
Luminance	0.1532 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD4499 #44AD58

analogous

#8D44AD #AD4499 #AD4464

triadic

#AD4499 #99AD44 #4499AD

tetradic

#AD4499 #AD8D44 #44AD58 #4464AD

square

#AD4499 #AD8D44 #44AD58 #4464AD

split-complementary

#AD4499 #64AD44 #44AD8D

monochromatic

#55214B #813372 #AD4499 #C46AB3 #D696C9

Accessibility & contrast

On white

5.17

#AD4499 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.06

#AD4499 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD4499

5.17:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD4499	#FFFFFF	#000000	##FFFFFF
##AD4499	1.00	5.17	4.06	5.17
#FFFFFF	5.17	1.00	21.00	1.00
#000000	4.06	21.00	1.00	21.00
##FFFFFF	5.17	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#45639C

Deuteranopia (green-blind)

#657396

Tritanopia (blue-blind)

#B54A68

Achromatopsia (no color)

#6D6D6D

Design tokens & code

CSS

--color: #ad4499;
/* rgb */ color: rgb(173, 68, 153);
/* oklch */ color: oklch(55.7% 0.170 335.8);

Tailwind

colors: {
  custom: {
    50: '#c87eb7',
    500: '#ad4499',
    950: '#000000',
  },
}

SCSS

$custom: #ad4499;
$custom-light: #c87eb7;
$custom-dark: #000000;

JSON

{
  "hex": "#ad4499",
  "rgb": {
    "r": 173,
    "g": 68,
    "b": 153
  },
  "hsl": {
    "h": 311.429,
    "s": 43.568,
    "l": 47.255
  },
  "oklch": {
    "l": 0.55713,
    "c": 0.1695,
    "h": 335.8
  },
  "luminance": 0.15318
}

Semantic roles & 50–950 ramp

primary

#AD4499

secondary

#8BC196

accent

#D36D54

background

#FCF8FB

surface

#F9EFF6

border

#D2CAD0

text

#130A11

muted

#827C80

Preview Lab

Preview with #AD4499

Body copy rendered with the generated semantic roles for this colour.

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