#AD445D#AD445D

#AD445D is a mid, vivid red. Relative luminance 0.138; OKLCH L 53.5% C 0.139 H 8.4°. Best body text is #FFFFFF at 5.58:1 contrast (WCAG AA passes).

Color values

HEX	#AD445D
RGB	rgb(173, 68, 93)
HSL	hsl(346, 44%, 47%)
HSV	hsv(346, 61%, 68%)
CMYK	cmyk(0%, 60.7%, 46.2%, 32.2%)
CIE-LAB	lab(43.96, 45.15, 7.76)
CIE-LCH	lch(43.96, 45.81, 9.75°)
OKLab	oklab(53.46% 0.1372 0.0203)
OKLCH	oklch(53.46% 0.139 8.4)
XYZ	xyz(21.2780, 13.8113, 11.8991)
Luminance	0.1381 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD445D #44AD94

analogous

#AD4492 #AD445D #AD5F44

triadic

#AD445D #5DAD44 #445DAD

tetradic

#AD445D #92AD44 #44AD94 #5F44AD

square

#AD445D #92AD44 #44AD94 #5F44AD

split-complementary

#AD445D #44AD5F #4492AD

monochromatic

#55212E #813345 #AD445D #C46A7F #D696A5

Accessibility & contrast

On white

5.58

#AD445D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.76

#AD445D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD445D

5.58:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD445D	#FFFFFF	#000000	##FFFFFF
##AD445D	1.00	5.58	3.76	5.58
#FFFFFF	5.58	1.00	21.00	1.00
#000000	3.76	21.00	1.00	21.00
##FFFFFF	5.58	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5A5B5E

Deuteranopia (green-blind)

#75705B

Tritanopia (blue-blind)

#BC364E

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #ad445d;
/* rgb */ color: rgb(173, 68, 93);
/* oklch */ color: oklch(53.5% 0.139 8.4);

Tailwind

colors: {
  custom: {
    50: '#ca7d8a',
    500: '#ad445d',
    950: '#000000',
  },
}

SCSS

$custom: #ad445d;
$custom-light: #ca7d8a;
$custom-dark: #000000;

JSON

{
  "hex": "#ad445d",
  "rgb": {
    "r": 173,
    "g": 68,
    "b": 93
  },
  "hsl": {
    "h": 345.714,
    "s": 43.568,
    "l": 47.255
  },
  "oklch": {
    "l": 0.5346,
    "c": 0.13869,
    "h": 8.4
  },
  "luminance": 0.13809
}

Semantic roles & 50–950 ramp

primary

#AD445D

secondary

#8BC1B5

accent

#D3B554

background

#FCF7F8

surface

#F9EEF0

border

#D2C9CB

text

#140A0B

muted

#827C7C

Preview Lab

Preview with #AD445D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →