#AD445A#AD445A

#AD445A is a mid, vivid red. Relative luminance 0.138; OKLCH L 53.4% C 0.138 H 10.2°. Best body text is #FFFFFF at 5.60:1 contrast (WCAG AA passes).

Color values

HEX	#AD445A
RGB	rgb(173, 68, 90)
HSL	hsl(347, 44%, 47%)
HSV	hsv(347, 61%, 68%)
CMYK	cmyk(0%, 60.7%, 48%, 32.2%)
CIE-LAB	lab(43.89, 44.85, 9.51)
CIE-LCH	lch(43.89, 45.85, 11.97°)
OKLab	oklab(53.38% 0.136 0.0245)
OKLCH	oklch(53.38% 0.138 10.2)
XYZ	xyz(21.1477, 13.7592, 11.2130)
Luminance	0.1376 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD445A #44AD97

analogous

#AD448E #AD445A #AD6344

triadic

#AD445A #5AAD44 #445AAD

tetradic

#AD445A #8EAD44 #44AD97 #6344AD

square

#AD445A #8EAD44 #44AD97 #6344AD

split-complementary

#AD445A #44AD63 #448EAD

monochromatic

#55212C #813343 #AD445A #C46A7D #D696A3

Accessibility & contrast

On white

5.60

#AD445A on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.75

#AD445A on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD445A

5.60:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD445A	#FFFFFF	#000000	##FFFFFF
##AD445A	1.00	5.60	3.75	5.60
#FFFFFF	5.60	1.00	21.00	1.00
#000000	3.75	21.00	1.00	21.00
##FFFFFF	5.60	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5B5B5A

Deuteranopia (green-blind)

#767058

Tritanopia (blue-blind)

#BC354C

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #ad445a;
/* rgb */ color: rgb(173, 68, 90);
/* oklch */ color: oklch(53.4% 0.138 10.2);

Tailwind

colors: {
  custom: {
    50: '#ca7d88',
    500: '#ad445a',
    950: '#000000',
  },
}

SCSS

$custom: #ad445a;
$custom-light: #ca7d88;
$custom-dark: #000000;

JSON

{
  "hex": "#ad445a",
  "rgb": {
    "r": 173,
    "g": 68,
    "b": 90
  },
  "hsl": {
    "h": 347.429,
    "s": 43.568,
    "l": 47.255
  },
  "oklch": {
    "l": 0.53379,
    "c": 0.13823,
    "h": 10.2
  },
  "luminance": 0.13757
}

Semantic roles & 50–950 ramp

primary

#AD445A

secondary

#8BC1B6

accent

#D3B954

background

#FDF7F8

surface

#FAEEEF

border

#D3C9CA

text

#140A0B

muted

#837C7C

Preview Lab

Preview with #AD445A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →