#AD43D3#AD43D3

#AD43D3 is a mid, highly saturated purple. Relative luminance 0.176; OKLCH L 58.8% C 0.221 H 315.7°. Best body text is #FFFFFF at 4.65:1 contrast (WCAG AA passes).

Color values

HEX	#AD43D3
RGB	rgb(173, 67, 211)
HSL	hsl(284, 62%, 55%)
HSV	hsv(284, 68%, 83%)
CMYK	cmyk(18%, 68.2%, 0%, 17.3%)
CIE-LAB	lab(49.01, 63.94, -54.90)
CIE-LCH	lch(49.01, 84.28, 319.35°)
OKLab	oklab(58.84% 0.1583 -0.1544)
OKLCH	oklch(58.84% 0.221 315.7)
XYZ	xyz(30.9968, 17.6028, 63.3803)
Luminance	0.1760 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD43D3 #69D343

analogous

#6543D3 #AD43D3 #D343B1

triadic

#AD43D3 #D3AD43 #43D3AD

tetradic

#AD43D3 #D36543 #69D343 #43B1D3

square

#AD43D3 #D36543 #69D343 #43B1D3

split-complementary

#AD43D3 #B1D343 #43D365

monochromatic

#651E7E #8C29B0 #AD43D3 #C375DF #D8A6EA

Accessibility & contrast

On white

4.65

#AD43D3 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.52

#AD43D3 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #AD43D3

4.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD43D3	#FFFFFF	#000000	##FFFFFF
##AD43D3	1.00	4.65	4.52	4.65
#FFFFFF	4.65	1.00	21.00	1.00
#000000	4.52	21.00	1.00	21.00
##FFFFFF	4.65	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#006ED7

Deuteranopia (green-blind)

#4177D0

Tritanopia (blue-blind)

#AA5F86

Achromatopsia (no color)

#747474

Design tokens & code

CSS

--color: #ad43d3;
/* rgb */ color: rgb(173, 67, 211);
/* oklch */ color: oklch(58.8% 0.221 315.7);

Tailwind

colors: {
  custom: {
    50: '#c97fe1',
    500: '#ad43d3',
    950: '#000000',
  },
}

SCSS

$custom: #ad43d3;
$custom-light: #c97fe1;
$custom-dark: #000000;

JSON

{
  "hex": "#ad43d3",
  "rgb": {
    "r": 173,
    "g": 67,
    "b": 211
  },
  "hsl": {
    "h": 284.167,
    "s": 62.069,
    "l": 54.51
  },
  "oklch": {
    "l": 0.58844,
    "c": 0.22113,
    "h": 315.7
  },
  "luminance": 0.17602
}

Semantic roles & 50–950 ramp

primary

#AD43D3

secondary

#ABD79A

accent

#E5436E

background

#FCF8FD

surface

#F9EFFB

border

#D2CAD4

text

#140B15

muted

#827C83

Preview Lab

Preview with #AD43D3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →