#AD43BD#AD43BD

#AD43BD is a mid, highly saturated purple. Relative luminance 0.166; OKLCH L 57.5% C 0.201 H 322.2°. Best body text is #FFFFFF at 4.87:1 contrast (WCAG AA passes).

Color values

HEX	#AD43BD
RGB	rgb(173, 67, 189)
HSL	hsl(292, 48%, 50%)
HSV	hsv(292, 65%, 74%)
CMYK	cmyk(8.5%, 64.6%, 0%, 25.9%)
CIE-LAB	lab(47.72, 59.72, -44.27)
CIE-LCH	lch(47.72, 74.34, 323.45°)
OKLab	oklab(57.5% 0.159 -0.1233)
OKLCH	oklch(57.5% 0.201 322.2)
XYZ	xyz(28.4251, 16.5742, 49.8361)
Luminance	0.1657 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD43BD #53BD43

analogous

#7043BD #AD43BD #BD4390

triadic

#AD43BD #BDAD43 #43BDAD

tetradic

#AD43BD #BD7043 #53BD43 #4390BD

square

#AD43BD #BD7043 #53BD43 #4390BD

split-complementary

#AD43BD #90BD43 #43BD70

monochromatic

#5A2363 #843390 #AD43BD #C170CD #D59EDD

Accessibility & contrast

On white

4.87

#AD43BD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.31

#AD43BD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD43BD

4.87:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD43BD	#FFFFFF	#000000	##FFFFFF
##AD43BD	1.00	4.87	4.31	4.87
#FFFFFF	4.87	1.00	21.00	1.00
#000000	4.31	21.00	1.00	21.00
##FFFFFF	4.87	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2569C1

Deuteranopia (green-blind)

#5375BA

Tritanopia (blue-blind)

#AF577A

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #ad43bd;
/* rgb */ color: rgb(173, 67, 189);
/* oklch */ color: oklch(57.5% 0.201 322.2);

Tailwind

colors: {
  custom: {
    50: '#c97fd1',
    500: '#ad43bd',
    950: '#000000',
  },
}

SCSS

$custom: #ad43bd;
$custom-light: #c97fd1;
$custom-dark: #000000;

JSON

{
  "hex": "#ad43bd",
  "rgb": {
    "r": 173,
    "g": 67,
    "b": 189
  },
  "hsl": {
    "h": 292.131,
    "s": 48.031,
    "l": 50.196
  },
  "oklch": {
    "l": 0.575,
    "c": 0.2012,
    "h": 322.2
  },
  "luminance": 0.16573
}

Semantic roles & 50–950 ramp

primary

#AD43BD

secondary

#9AC993

accent

#D85062

background

#FCF8FC

surface

#F9EFF9

border

#D2CAD2

text

#140B14

muted

#827C82

Preview Lab

Preview with #AD43BD

Body copy rendered with the generated semantic roles for this colour.

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