#AD437B#AD437B

#AD437B is a mid, vivid pink. Relative luminance 0.143; OKLCH L 54.3% C 0.151 H 350.5°. Best body text is #FFFFFF at 5.43:1 contrast (WCAG AA passes).

Color values

HEX	#AD437B
RGB	rgb(173, 67, 123)
HSL	hsl(328, 44%, 47%)
HSV	hsv(328, 61%, 68%)
CMYK	cmyk(0%, 61.3%, 28.9%, 32.2%)
CIE-LAB	lab(44.70, 49.09, -9.59)
CIE-LCH	lch(44.70, 50.02, 348.94°)
OKLab	oklab(54.31% 0.149 -0.0249)
OKLCH	oklch(54.31% 0.151 350.5)
XYZ	xyz(22.8169, 14.3309, 20.2996)
Luminance	0.1433 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD437B #43AD75

analogous

#AA43AD #AD437B #AD4346

triadic

#AD437B #7BAD43 #437BAD

tetradic

#AD437B #ADAA43 #43AD75 #4346AD

square

#AD437B #ADAA43 #43AD75 #4346AD

split-complementary

#AD437B #46AD43 #43ADAA

monochromatic

#55213C #81325C #AD437B #C56899 #D695B7

Accessibility & contrast

On white

5.43

#AD437B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.87

#AD437B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD437B

5.43:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD437B	#FFFFFF	#000000	##FFFFFF
##AD437B	1.00	5.43	3.87	5.43
#FFFFFF	5.43	1.00	21.00	1.00
#000000	3.87	21.00	1.00	21.00
##FFFFFF	5.43	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#515E7D

Deuteranopia (green-blind)

#6E7178

Tritanopia (blue-blind)

#B93E59

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #ad437b;
/* rgb */ color: rgb(173, 67, 123);
/* oklch */ color: oklch(54.3% 0.151 350.5);

Tailwind

colors: {
  custom: {
    50: '#c97da1',
    500: '#ad437b',
    950: '#000000',
  },
}

SCSS

$custom: #ad437b;
$custom-light: #c97da1;
$custom-dark: #000000;

JSON

{
  "hex": "#ad437b",
  "rgb": {
    "r": 173,
    "g": 67,
    "b": 123
  },
  "hsl": {
    "h": 328.302,
    "s": 44.167,
    "l": 47.059
  },
  "oklch": {
    "l": 0.54313,
    "c": 0.15104,
    "h": 350.5
  },
  "luminance": 0.14329
}

Semantic roles & 50–950 ramp

primary

#AD437B

secondary

#8AC1A4

accent

#D49054

background

#FCF7F9

surface

#F9EEF2

border

#D2C9CC

text

#140A0E

muted

#827C7E

Preview Lab

Preview with #AD437B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →