#AD437B#AD437B

#AD437B is a mid, vivid pink. Relative luminance 0.143; OKLCH L 54.3% C 0.151 H 350.5°. Best body text is #FFFFFF at 5.43:1 contrast (WCAG AA passes).

Color values

HEX#AD437B
RGBrgb(173, 67, 123)
HSLhsl(328, 44%, 47%)
HSVhsv(328, 61%, 68%)
CMYKcmyk(0%, 61.3%, 28.9%, 32.2%)
CIE-LABlab(44.70, 49.09, -9.59)
CIE-LCHlch(44.70, 50.02, 348.94°)
OKLaboklab(54.31% 0.149 -0.0249)
OKLCHoklch(54.31% 0.151 350.5)
XYZxyz(22.8169, 14.3309, 20.2996)
Luminance0.1433 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD437B #43AD75
analogous
#AA43AD #AD437B #AD4346
triadic
#AD437B #7BAD43 #437BAD
tetradic
#AD437B #ADAA43 #43AD75 #4346AD
square
#AD437B #ADAA43 #43AD75 #4346AD
split-complementary
#AD437B #46AD43 #43ADAA
monochromatic
#55213C #81325C #AD437B #C56899 #D695B7

Accessibility & contrast

On white

5.43
#AD437B on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.87
#AD437B on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD437B
5.43:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD437B#FFFFFF#000000##FFFFFF
##AD437B1.005.433.875.43
#FFFFFF5.431.0021.001.00
#0000003.8721.001.0021.00
##FFFFFF5.431.0021.001.00

Color blindness preview

Protanopia (red-blind)
#515E7D
Deuteranopia (green-blind)
#6E7178
Tritanopia (blue-blind)
#B93E59
Achromatopsia (no color)
#6A6A6A

Design tokens & code

CSS
--color: #ad437b;
/* rgb */ color: rgb(173, 67, 123);
/* oklch */ color: oklch(54.3% 0.151 350.5);
Tailwind
colors: {
  custom: {
    50: '#c97da1',
    500: '#ad437b',
    950: '#000000',
  },
}
SCSS
$custom: #ad437b;
$custom-light: #c97da1;
$custom-dark: #000000;
JSON
{
  "hex": "#ad437b",
  "rgb": {
    "r": 173,
    "g": 67,
    "b": 123
  },
  "hsl": {
    "h": 328.302,
    "s": 44.167,
    "l": 47.059
  },
  "oklch": {
    "l": 0.54313,
    "c": 0.15104,
    "h": 350.5
  },
  "luminance": 0.14329
}

Semantic roles & 50–950 ramp

primary
#AD437B
secondary
#8AC1A4
accent
#D49054
background
#FCF7F9
surface
#F9EEF2
border
#D2C9CC
text
#140A0E
muted
#827C7E

Preview Lab

Preview with #AD437B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD437B Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva