#AD4334#AD4334

#AD4334 is a mid, vivid red. Relative luminance 0.131; OKLCH L 52.5% C 0.142 H 30.5°. Best body text is #FFFFFF at 5.79:1 contrast (WCAG AA passes).

Color values

HEX	#AD4334
RGB	rgb(173, 67, 52)
HSL	hsl(7, 54%, 44%)
HSV	hsv(7, 70%, 68%)
CMYK	cmyk(0%, 61.3%, 69.9%, 32.2%)
CIE-LAB	lab(42.99, 42.46, 31.34)
CIE-LCH	lch(42.99, 52.77, 36.44°)
OKLab	oklab(52.47% 0.1224 0.0722)
OKLCH	oklch(52.47% 0.142 30.5)
XYZ	xyz(19.8626, 13.1492, 4.7403)
Luminance	0.1315 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD4334 #349EAD

analogous

#AD3462 #AD4334 #AD8034

triadic

#AD4334 #34AD43 #4334AD

tetradic

#AD4334 #62AD34 #349EAD #8034AD

square

#AD4334 #62AD34 #349EAD #8034AD

split-complementary

#AD4334 #34AD80 #3462AD

monochromatic

#4F1F18 #7E3126 #AD4334 #CB6253 #D98D82

Accessibility & contrast

On white

5.79

#AD4334 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.63

#AD4334 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD4334

5.79:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD4334	#FFFFFF	#000000	##FFFFFF
##AD4334	1.00	5.79	3.63	5.79
#FFFFFF	5.79	1.00	21.00	1.00
#000000	3.63	21.00	1.00	21.00
##FFFFFF	5.79	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5F5732

Deuteranopia (green-blind)

#7A6E31

Tritanopia (blue-blind)

#BE2B40

Achromatopsia (no color)

#656565

Design tokens & code

CSS

--color: #ad4334;
/* rgb */ color: rgb(173, 67, 52);
/* oklch */ color: oklch(52.5% 0.142 30.5);

Tailwind

colors: {
  custom: {
    50: '#cc7b6c',
    500: '#ad4334',
    950: '#000000',
  },
}

SCSS

$custom: #ad4334;
$custom-light: #cc7b6c;
$custom-dark: #000000;

JSON

{
  "hex": "#ad4334",
  "rgb": {
    "r": 173,
    "g": 67,
    "b": 52
  },
  "hsl": {
    "h": 7.438,
    "s": 53.778,
    "l": 44.118
  },
  "oklch": {
    "l": 0.52469,
    "c": 0.14214,
    "h": 30.5
  },
  "luminance": 0.13146
}

Semantic roles & 50–950 ramp

primary

#AD4334

secondary

#7ABAC3

accent

#CBDD4B

background

#FDF7F6

surface

#FAEEEB

border

#D3C9C6

text

#150A07

muted

#837C7A

Preview Lab

Preview with #AD4334

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →