#AD4273#AD4273

#AD4273 is a mid, vivid pink. Relative luminance 0.140; OKLCH L 53.9% C 0.149 H 354.8°. Best body text is #FFFFFF at 5.52:1 contrast (WCAG AA passes).

Color values

HEX	#AD4273
RGB	rgb(173, 66, 115)
HSL	hsl(333, 45%, 47%)
HSV	hsv(333, 62%, 68%)
CMYK	cmyk(0%, 61.8%, 33.5%, 32.2%)
CIE-LAB	lab(44.26, 48.53, -5.35)
CIE-LCH	lch(44.26, 48.82, 353.71°)
OKLab	oklab(53.9% 0.1479 -0.0135)
OKLCH	oklch(53.9% 0.149 354.8)
XYZ	xyz(22.2775, 14.0208, 17.7494)
Luminance	0.1402 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD4273 #42AD7C

analogous

#AD42A9 #AD4273 #AD4642

triadic

#AD4273 #73AD42 #4273AD

tetradic

#AD4273 #A9AD42 #42AD7C #4642AD

square

#AD4273 #A9AD42 #42AD7C #4642AD

split-complementary

#AD4273 #42AD46 #42A9AD

monochromatic

#542038 #813156 #AD4273 #C56792 #D693B2

Accessibility & contrast

On white

5.52

#AD4273 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.80

#AD4273 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD4273

5.52:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD4273	#FFFFFF	#000000	##FFFFFF
##AD4273	1.00	5.52	3.80	5.52
#FFFFFF	5.52	1.00	21.00	1.00
#000000	3.80	21.00	1.00	21.00
##FFFFFF	5.52	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#535C74

Deuteranopia (green-blind)

#707070

Tritanopia (blue-blind)

#BA3B55

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #ad4273;
/* rgb */ color: rgb(173, 66, 115);
/* oklch */ color: oklch(53.9% 0.149 354.8);

Tailwind

colors: {
  custom: {
    50: '#c97c9b',
    500: '#ad4273',
    950: '#000000',
  },
}

SCSS

$custom: #ad4273;
$custom-light: #c97c9b;
$custom-dark: #000000;

JSON

{
  "hex": "#ad4273",
  "rgb": {
    "r": 173,
    "g": 66,
    "b": 115
  },
  "hsl": {
    "h": 332.523,
    "s": 44.77,
    "l": 46.863
  },
  "oklch": {
    "l": 0.53896,
    "c": 0.14855,
    "h": 354.8
  },
  "luminance": 0.14018
}

Semantic roles & 50–950 ramp

primary

#AD4273

secondary

#89C1A8

accent

#D49953

background

#FCF7F9

surface

#F9EEF2

border

#D2C9CC

text

#140A0E

muted

#827C7E

Preview Lab

Preview with #AD4273

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →