#AD4253#AD4253

#AD4253 is a mid, vivid red. Relative luminance 0.134; OKLCH L 52.9% C 0.140 H 13.7°. Best body text is #FFFFFF at 5.70:1 contrast (WCAG AA passes).

Color values

HEX	#AD4253
RGB	rgb(173, 66, 83)
HSL	hsl(350, 45%, 47%)
HSV	hsv(350, 62%, 68%)
CMYK	cmyk(0%, 61.8%, 52%, 32.2%)
CIE-LAB	lab(43.37, 45.13, 13.11)
CIE-LCH	lch(43.37, 47.00, 16.20°)
OKLab	oklab(52.94% 0.1362 0.0332)
OKLCH	oklch(52.94% 0.14 13.7)
XYZ	xyz(20.7448, 13.4078, 9.6775)
Luminance	0.1341 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD4253 #42AD9C

analogous

#AD4289 #AD4253 #AD6642

triadic

#AD4253 #53AD42 #4253AD

tetradic

#AD4253 #89AD42 #42AD9C #6642AD

square

#AD4253 #89AD42 #42AD9C #6642AD

split-complementary

#AD4253 #42AD66 #4289AD

monochromatic

#542028 #81313E #AD4253 #C56776 #D6939E

Accessibility & contrast

On white

5.70

#AD4253 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.68

#AD4253 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD4253

5.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD4253	#FFFFFF	#000000	##FFFFFF
##AD4253	1.00	5.70	3.68	5.70
#FFFFFF	5.70	1.00	21.00	1.00
#000000	3.68	21.00	1.00	21.00
##FFFFFF	5.70	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5A5953

Deuteranopia (green-blind)

#766F50

Tritanopia (blue-blind)

#BC3149

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #ad4253;
/* rgb */ color: rgb(173, 66, 83);
/* oklch */ color: oklch(52.9% 0.140 13.7);

Tailwind

colors: {
  custom: {
    50: '#ca7b83',
    500: '#ad4253',
    950: '#000000',
  },
}

SCSS

$custom: #ad4253;
$custom-light: #ca7b83;
$custom-dark: #000000;

JSON

{
  "hex": "#ad4253",
  "rgb": {
    "r": 173,
    "g": 66,
    "b": 83
  },
  "hsl": {
    "h": 350.467,
    "s": 44.77,
    "l": 46.863
  },
  "oklch": {
    "l": 0.52939,
    "c": 0.14017,
    "h": 13.7
  },
  "luminance": 0.13405
}

Semantic roles & 50–950 ramp

primary

#AD4253

secondary

#89C1B9

accent

#D4C053

background

#FDF7F8

surface

#FAEEEF

border

#D3C9CA

text

#140A0A

muted

#837C7C

Preview Lab

Preview with #AD4253

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →