#AD4231#AD4231

#AD4231 is a mid, vivid red. Relative luminance 0.130; OKLCH L 52.3% C 0.144 H 31.4°. Best body text is #FFFFFF at 5.83:1 contrast (WCAG AA passes).

Color values

HEX	#AD4231
RGB	rgb(173, 66, 49)
HSL	hsl(8, 56%, 44%)
HSV	hsv(8, 72%, 68%)
CMYK	cmyk(0%, 61.8%, 71.7%, 32.2%)
CIE-LAB	lab(42.77, 42.77, 32.82)
CIE-LCH	lch(42.77, 53.91, 37.50°)
OKLab	oklab(52.29% 0.1228 0.0749)
OKLCH	oklch(52.29% 0.144 31.4)
XYZ	xyz(19.7382, 13.0051, 4.3760)
Luminance	0.1300 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD4231 #319CAD

analogous

#AD315E #AD4231 #AD8031

triadic

#AD4231 #31AD42 #4231AD

tetradic

#AD4231 #5EAD31 #319CAD #8031AD

square

#AD4231 #5EAD31 #319CAD #8031AD

split-complementary

#AD4231 #31AD80 #315EAD

monochromatic

#4E1E16 #7D3023 #AD4231 #CD604E #DA8B7E

Accessibility & contrast

On white

5.83

#AD4231 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.60

#AD4231 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD4231

5.83:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD4231	#FFFFFF	#000000	##FFFFFF
##AD4231	1.00	5.83	3.60	5.83
#FFFFFF	5.83	1.00	21.00	1.00
#000000	3.60	21.00	1.00	21.00
##FFFFFF	5.83	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5F562F

Deuteranopia (green-blind)

#7A6E2E

Tritanopia (blue-blind)

#BE293F

Achromatopsia (no color)

#656565

Design tokens & code

CSS

--color: #ad4231;
/* rgb */ color: rgb(173, 66, 49);
/* oklch */ color: oklch(52.3% 0.144 31.4);

Tailwind

colors: {
  custom: {
    50: '#cc7b6a',
    500: '#ad4231',
    950: '#000000',
  },
}

SCSS

$custom: #ad4231;
$custom-light: #cc7b6a;
$custom-dark: #000000;

JSON

{
  "hex": "#ad4231",
  "rgb": {
    "r": 173,
    "g": 66,
    "b": 49
  },
  "hsl": {
    "h": 8.226,
    "s": 55.856,
    "l": 43.529
  },
  "oklch": {
    "l": 0.52294,
    "c": 0.14384,
    "h": 31.4
  },
  "luminance": 0.13002
}

Semantic roles & 50–950 ramp

primary

#AD4231

secondary

#77B9C3

accent

#CBDF49

background

#FDF7F6

surface

#FAEEEB

border

#D3C9C6

text

#150A06

muted

#837C7A

Preview Lab

Preview with #AD4231

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →