#AD412E#AD412E

#AD412E is a mid, vivid red. Relative luminance 0.129; OKLCH L 52.1% C 0.146 H 32.2°. Best body text is #FFFFFF at 5.88:1 contrast (WCAG AA passes).

Color values

HEX	#AD412E
RGB	rgb(173, 65, 46)
HSL	hsl(9, 58%, 43%)
HSV	hsv(9, 73%, 68%)
CMYK	cmyk(0%, 62.4%, 73.4%, 32.2%)
CIE-LAB	lab(42.56, 43.09, 34.29)
CIE-LCH	lch(42.56, 55.06, 38.51°)
OKLab	oklab(52.12% 0.1232 0.0775)
OKLCH	oklch(52.12% 0.146 32.2)
XYZ	xyz(19.6191, 12.8648, 4.0343)
Luminance	0.1286 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD412E #2E9AAD

analogous

#AD2E5B #AD412E #AD802E

triadic

#AD412E #2EAD41 #412EAD

tetradic

#AD412E #5BAD2E #2E9AAD #802EAD

square

#AD412E #5BAD2E #2E9AAD #802EAD

split-complementary

#AD412E #2EAD80 #2E5BAD

monochromatic

#4C1D14 #7D2F21 #AD412E #CF5D49 #DC887A

Accessibility & contrast

On white

5.88

#AD412E on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.57

#AD412E on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD412E

5.88:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD412E	#FFFFFF	#000000	##FFFFFF
##AD412E	1.00	5.88	3.57	5.88
#FFFFFF	5.88	1.00	21.00	1.00
#000000	3.57	21.00	1.00	21.00
##FFFFFF	5.88	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5F562B

Deuteranopia (green-blind)

#796D2B

Tritanopia (blue-blind)

#BE273D

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #ad412e;
/* rgb */ color: rgb(173, 65, 46);
/* oklch */ color: oklch(52.1% 0.146 32.2);

Tailwind

colors: {
  custom: {
    50: '#cd7a67',
    500: '#ad412e',
    950: '#000000',
  },
}

SCSS

$custom: #ad412e;
$custom-light: #cd7a67;
$custom-dark: #000000;

JSON

{
  "hex": "#ad412e",
  "rgb": {
    "r": 173,
    "g": 65,
    "b": 46
  },
  "hsl": {
    "h": 8.976,
    "s": 57.991,
    "l": 42.941
  },
  "oklch": {
    "l": 0.52122,
    "c": 0.14552,
    "h": 32.2
  },
  "luminance": 0.12862
}

Semantic roles & 50–950 ramp

primary

#AD412E

secondary

#73B8C4

accent

#CAE147

background

#FDF7F6

surface

#FBEEEB

border

#D4C9C6

text

#150906

muted

#837B7A

Preview Lab

Preview with #AD412E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →