#AD40E3#AD40E3

#AD40E3 is a mid, highly saturated purple. Relative luminance 0.181; OKLCH L 59.6% C 0.239 H 311.8°. Best body text is #000000 at 4.62:1 contrast (WCAG AA passes).

Color values

HEX	#AD40E3
RGB	rgb(173, 64, 227)
HSL	hsl(280, 74%, 57%)
HSV	hsv(280, 72%, 89%)
CMYK	cmyk(23.8%, 71.8%, 0%, 11%)
CIE-LAB	lab(49.61, 68.35, -63.04)
CIE-LCH	lch(49.61, 92.98, 317.31°)
OKLab	oklab(59.6% 0.1596 -0.1782)
OKLCH	oklch(59.6% 0.239 311.8)
XYZ	xyz(32.9295, 18.0980, 74.4167)
Luminance	0.1810 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD40E3 #76E340

analogous

#5C40E3 #AD40E3 #E340C7

triadic

#AD40E3 #E3AD40 #40E3AD

tetradic

#AD40E3 #E35C40 #76E340 #40C7E3

square

#AD40E3 #E35C40 #76E340 #40C7E3

split-complementary

#AD40E3 #C7E340 #40E35C

monochromatic

#691693 #901DC8 #AD40E3 #C475EB #DBABF3

Accessibility & contrast

On white

4.55

#AD40E3 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.62

#AD40E3 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #AD40E3

4.62:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD40E3	#FFFFFF	#000000	##000000
##AD40E3	1.00	4.55	4.62	4.62
#FFFFFF	4.55	1.00	21.00	21.00
#000000	4.62	21.00	1.00	1.00
##000000	4.62	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#0071E8

Deuteranopia (green-blind)

#2978DF

Tritanopia (blue-blind)

#A6648E

Achromatopsia (no color)

#767676

Design tokens & code

CSS

--color: #ad40e3;
/* rgb */ color: rgb(173, 64, 227);
/* oklch */ color: oklch(59.6% 0.239 311.8);

Tailwind

colors: {
  custom: {
    50: '#ca7eed',
    500: '#ad40e3',
    950: '#000000',
  },
}

SCSS

$custom: #ad40e3;
$custom-light: #ca7eed;
$custom-dark: #000000;

JSON

{
  "hex": "#ad40e3",
  "rgb": {
    "r": 173,
    "g": 64,
    "b": 227
  },
  "hsl": {
    "h": 280.123,
    "s": 74.429,
    "l": 57.059
  },
  "oklch": {
    "l": 0.59601,
    "c": 0.23929,
    "h": 311.8
  },
  "luminance": 0.18097
}

Semantic roles & 50–950 ramp

primary

#AD40E3

secondary

#B4E19E

accent

#F13774

background

#FCF8FE

surface

#F9EFFD

border

#D2CAD5

text

#140B16

muted

#827C84

Preview Lab

Preview with #AD40E3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →