#AD40DD#AD40DD

#AD40DD is a mid, highly saturated purple. Relative luminance 0.178; OKLCH L 59.2% C 0.234 H 313.3°. Best body text is #FFFFFF at 4.61:1 contrast (WCAG AA passes).

Color values

HEX	#AD40DD
RGB	rgb(173, 64, 221)
HSL	hsl(282, 70%, 56%)
HSV	hsv(282, 71%, 87%)
CMYK	cmyk(21.7%, 71%, 0%, 13.3%)
CIE-LAB	lab(49.22, 67.14, -60.28)
CIE-LCH	lch(49.22, 90.23, 318.08°)
OKLab	oklab(59.2% 0.1604 -0.1701)
OKLCH	oklch(59.2% 0.234 313.3)
XYZ	xyz(32.1158, 17.7725, 70.1313)
Luminance	0.1777 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD40DD #70DD40

analogous

#5E40DD #AD40DD #DD40BE

triadic

#AD40DD #DDAD40 #40DDAD

tetradic

#AD40DD #DD5E40 #70DD40 #40BEDD

square

#AD40DD #DD5E40 #70DD40 #40BEDD

split-complementary

#AD40DD #BEDD40 #40DD5E

monochromatic

#67198A #8E22BE #AD40DD #C374E6 #DAA8EF

Accessibility & contrast

On white

4.61

#AD40DD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.55

#AD40DD on #000000

AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #AD40DD

4.61:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD40DD	#FFFFFF	#000000	##FFFFFF
##AD40DD	1.00	4.61	4.55	4.61
#FFFFFF	4.61	1.00	21.00	1.00
#000000	4.55	21.00	1.00	21.00
##FFFFFF	4.61	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#006FE1

Deuteranopia (green-blind)

#3377DA

Tritanopia (blue-blind)

#A8628B

Achromatopsia (no color)

#757575

Design tokens & code

CSS

--color: #ad40dd;
/* rgb */ color: rgb(173, 64, 221);
/* oklch */ color: oklch(59.2% 0.234 313.3);

Tailwind

colors: {
  custom: {
    50: '#ca7ee8',
    500: '#ad40dd',
    950: '#000000',
  },
}

SCSS

$custom: #ad40dd;
$custom-light: #ca7ee8;
$custom-dark: #000000;

JSON

{
  "hex": "#ad40dd",
  "rgb": {
    "r": 173,
    "g": 64,
    "b": 221
  },
  "hsl": {
    "h": 281.656,
    "s": 69.778,
    "l": 55.882
  },
  "oklch": {
    "l": 0.59195,
    "c": 0.23383,
    "h": 313.3
  },
  "luminance": 0.17771
}

Semantic roles & 50–950 ramp

primary

#AD40DD

secondary

#B0DD9C

accent

#ED3B71

background

#FCF8FE

surface

#F9EFFD

border

#D2CAD5

text

#140B16

muted

#827C84

Preview Lab

Preview with #AD40DD

Body copy rendered with the generated semantic roles for this colour.

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