#AD40BE#AD40BE

#AD40BE is a mid, highly saturated purple. Relative luminance 0.163; OKLCH L 57.2% C 0.206 H 322.0°. Best body text is #FFFFFF at 4.94:1 contrast (WCAG AA passes).

Color values

HEX	#AD40BE
RGB	rgb(173, 64, 190)
HSL	hsl(292, 50%, 50%)
HSV	hsv(292, 66%, 75%)
CMYK	cmyk(8.9%, 66.3%, 0%, 25.5%)
CIE-LAB	lab(47.33, 61.15, -45.48)
CIE-LCH	lch(47.33, 76.21, 323.36°)
OKLab	oklab(57.24% 0.1624 -0.1268)
OKLCH	oklch(57.24% 0.206 322)
XYZ	xyz(28.3603, 16.2702, 50.3519)
Luminance	0.1627 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD40BE #51BE40

analogous

#6E40BE #AD40BE #BE4090

triadic

#AD40BE #BEAD40 #40BEAD

tetradic

#AD40BE #BE6E40 #51BE40 #4090BE

square

#AD40BE #BE6E40 #51BE40 #4090BE

split-complementary

#AD40BE #90BE40 #40BE6E

monochromatic

#5A2162 #833190 #AD40BE #C16DCE #D49BDD

Accessibility & contrast

On white

4.94

#AD40BE on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.25

#AD40BE on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD40BE

4.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD40BE	#FFFFFF	#000000	##FFFFFF
##AD40BE	1.00	4.94	4.25	4.94
#FFFFFF	4.94	1.00	21.00	1.00
#000000	4.25	21.00	1.00	21.00
##FFFFFF	4.94	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1D68C2

Deuteranopia (green-blind)

#5074BB

Tritanopia (blue-blind)

#AF557A

Achromatopsia (no color)

#707070

Design tokens & code

CSS

--color: #ad40be;
/* rgb */ color: rgb(173, 64, 190);
/* oklch */ color: oklch(57.2% 0.206 322.0);

Tailwind

colors: {
  custom: {
    50: '#c97dd2',
    500: '#ad40be',
    950: '#000000',
  },
}

SCSS

$custom: #ad40be;
$custom-light: #c97dd2;
$custom-dark: #000000;

JSON

{
  "hex": "#ad40be",
  "rgb": {
    "r": 173,
    "g": 64,
    "b": 190
  },
  "hsl": {
    "h": 291.905,
    "s": 49.606,
    "l": 49.804
  },
  "oklch": {
    "l": 0.57236,
    "c": 0.20602,
    "h": 322
  },
  "luminance": 0.16269
}

Semantic roles & 50–950 ramp

primary

#AD40BE

secondary

#98C990

accent

#D94F61

background

#FCF8FC

surface

#F9EFF9

border

#D2CAD2

text

#140A14

muted

#827C82

Preview Lab

Preview with #AD40BE

Body copy rendered with the generated semantic roles for this colour.

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