#AD40AE#AD40AE

#AD40AE is a mid, vivid purple. Relative luminance 0.156; OKLCH L 56.3% C 0.192 H 327.4°. Best body text is #FFFFFF at 5.10:1 contrast (WCAG AA passes).

Color values

HEX	#AD40AE
RGB	rgb(173, 64, 174)
HSL	hsl(299, 46%, 47%)
HSV	hsv(299, 63%, 68%)
CMYK	cmyk(0.6%, 63.2%, 0%, 31.8%)
CIE-LAB	lab(46.46, 58.28, -37.49)
CIE-LCH	lch(46.46, 69.29, 327.25°)
OKLab	oklab(56.33% 0.1619 -0.1036)
OKLCH	oklch(56.33% 0.192 327.4)
XYZ	xyz(26.7065, 15.6088, 41.6423)
Luminance	0.1561 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD40AE #41AE40

analogous

#7640AE #AD40AE #AE4078

triadic

#AD40AE #AEAD40 #40AEAD

tetradic

#AD40AE #AE7640 #41AE40 #4078AE

square

#AD40AE #AE7640 #41AE40 #4078AE

split-complementary

#AD40AE #78AE40 #40AE76

monochromatic

#541F55 #813081 #AD40AE #C565C6 #D692D7

Accessibility & contrast

On white

5.10

#AD40AE on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.12

#AD40AE on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD40AE

5.10:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD40AE	#FFFFFF	#000000	##FFFFFF
##AD40AE	1.00	5.10	4.12	5.10
#FFFFFF	5.10	1.00	21.00	1.00
#000000	4.12	21.00	1.00	21.00
##FFFFFF	5.10	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3165B1

Deuteranopia (green-blind)

#5A73AB

Tritanopia (blue-blind)

#B24F71

Achromatopsia (no color)

#6E6E6E

Design tokens & code

CSS

--color: #ad40ae;
/* rgb */ color: rgb(173, 64, 174);
/* oklch */ color: oklch(56.3% 0.192 327.4);

Tailwind

colors: {
  custom: {
    50: '#c87dc6',
    500: '#ad40ae',
    950: '#000000',
  },
}

SCSS

$custom: #ad40ae;
$custom-light: #c87dc6;
$custom-dark: #000000;

JSON

{
  "hex": "#ad40ae",
  "rgb": {
    "r": 173,
    "g": 64,
    "b": 174
  },
  "hsl": {
    "h": 299.455,
    "s": 46.218,
    "l": 46.667
  },
  "oklch": {
    "l": 0.56326,
    "c": 0.19224,
    "h": 327.4
  },
  "luminance": 0.15607
}

Semantic roles & 50–950 ramp

primary

#AD40AE

secondary

#88C288

accent

#D65253

background

#FCF7FC

surface

#F9EEF8

border

#D2C9D1

text

#140A13

muted

#827C82

Preview Lab

Preview with #AD40AE

Body copy rendered with the generated semantic roles for this colour.

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