#AD408E#AD408E

#AD408E is a mid, vivid pink. Relative luminance 0.145; OKLCH L 54.7% C 0.167 H 340.5°. Best body text is #FFFFFF at 5.38:1 contrast (WCAG AA passes).

Color values

HEX	#AD408E
RGB	rgb(173, 64, 142)
HSL	hsl(317, 46%, 46%)
HSV	hsv(317, 63%, 68%)
CMYK	cmyk(0%, 63%, 17.9%, 32.2%)
CIE-LAB	lab(44.95, 53.09, -20.76)
CIE-LCH	lch(44.95, 57.01, 338.65°)
OKLab	oklab(54.74% 0.1578 -0.0558)
OKLCH	oklch(54.74% 0.167 340.5)
XYZ	xyz(23.9500, 14.5061, 27.1245)
Luminance	0.1450 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD408E #40AD5F

analogous

#9640AD #AD408E #AD4058

triadic

#AD408E #8EAD40 #408EAD

tetradic

#AD408E #AD9640 #40AD5F #4058AD

square

#AD408E #AD9640 #40AD5F #4058AD

split-complementary

#AD408E #58AD40 #40AD96

monochromatic

#541F45 #802F69 #AD408E #C664AA #D691C3

Accessibility & contrast

On white

5.38

#AD408E on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.90

#AD408E on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD408E

5.38:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD408E	#FFFFFF	#000000	##FFFFFF
##AD408E	1.00	5.38	3.90	5.38
#FFFFFF	5.38	1.00	21.00	1.00
#000000	3.90	21.00	1.00	21.00
##FFFFFF	5.38	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#475F90

Deuteranopia (green-blind)

#67718B

Tritanopia (blue-blind)

#B74261

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #ad408e;
/* rgb */ color: rgb(173, 64, 142);
/* oklch */ color: oklch(54.7% 0.167 340.5);

Tailwind

colors: {
  custom: {
    50: '#c87caf',
    500: '#ad408e',
    950: '#000000',
  },
}

SCSS

$custom: #ad408e;
$custom-light: #c87caf;
$custom-dark: #000000;

JSON

{
  "hex": "#ad408e",
  "rgb": {
    "r": 173,
    "g": 64,
    "b": 142
  },
  "hsl": {
    "h": 317.064,
    "s": 45.992,
    "l": 46.471
  },
  "oklch": {
    "l": 0.54736,
    "c": 0.16732,
    "h": 340.5
  },
  "luminance": 0.14504
}

Semantic roles & 50–950 ramp

primary

#AD408E

secondary

#87C298

accent

#D67852

background

#FCF7FA

surface

#F9EEF4

border

#D2C9CE

text

#140A10

muted

#827C7F

Preview Lab

Preview with #AD408E

Body copy rendered with the generated semantic roles for this colour.

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