#AD407F#AD407F

#AD407F is a mid, vivid pink. Relative luminance 0.141; OKLCH L 54.1% C 0.158 H 347.9°. Best body text is #FFFFFF at 5.50:1 contrast (WCAG AA passes).

Color values

HEX#AD407F
RGBrgb(173, 64, 127)
HSLhsl(325, 46%, 46%)
HSVhsv(325, 63%, 68%)
CMYKcmyk(0%, 63%, 26.6%, 32.2%)
CIE-LABlab(44.36, 50.97, -12.56)
CIE-LCHlch(44.36, 52.49, 346.16°)
OKLaboklab(54.1% 0.1542 -0.033)
OKLCHoklch(54.1% 0.158 347.9)
XYZxyz(22.8986, 14.0856, 21.5874)
Luminance0.1408 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD407F #40AD6E
analogous
#A540AD #AD407F #AD4049
triadic
#AD407F #7FAD40 #407FAD
tetradic
#AD407F #ADA540 #40AD6E #4049AD
square
#AD407F #ADA540 #40AD6E #4049AD
split-complementary
#AD407F #49AD40 #40ADA5
monochromatic
#541F3D #802F5E #AD407F #C6649D #D691B9

Accessibility & contrast

On white

5.50
#AD407F on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.82
#AD407F on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD407F
5.50:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD407F#FFFFFF#000000##FFFFFF
##AD407F1.005.503.825.50
#FFFFFF5.501.0021.001.00
#0000003.8221.001.0021.00
##FFFFFF5.501.0021.001.00

Color blindness preview

Protanopia (red-blind)
#4D5D81
Deuteranopia (green-blind)
#6C707C
Tritanopia (blue-blind)
#B93D5A
Achromatopsia (no color)
#696969

Design tokens & code

CSS
--color: #ad407f;
/* rgb */ color: rgb(173, 64, 127);
/* oklch */ color: oklch(54.1% 0.158 347.9);
Tailwind
colors: {
  custom: {
    50: '#c97ba4',
    500: '#ad407f',
    950: '#000000',
  },
}
SCSS
$custom: #ad407f;
$custom-light: #c97ba4;
$custom-dark: #000000;
JSON
{
  "hex": "#ad407f",
  "rgb": {
    "r": 173,
    "g": 64,
    "b": 127
  },
  "hsl": {
    "h": 325.321,
    "s": 45.992,
    "l": 46.471
  },
  "oklch": {
    "l": 0.54103,
    "c": 0.15771,
    "h": 347.9
  },
  "luminance": 0.14083
}

Semantic roles & 50–950 ramp

primary
#AD407F
secondary
#87C2A0
accent
#D68A52
background
#FCF7FA
surface
#F9EEF4
border
#D2C9CE
text
#140A0F
muted
#827C7F

Preview Lab

Preview with #AD407F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD407F Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva