#AD405A#AD405A

#AD405A is a mid, vivid red. Relative luminance 0.133; OKLCH L 52.9% C 0.144 H 8.9°. Best body text is #FFFFFF at 5.74:1 contrast (WCAG AA passes).

Color values

HEX	#AD405A
RGB	rgb(173, 64, 90)
HSL	hsl(346, 46%, 46%)
HSV	hsv(346, 63%, 68%)
CMYK	cmyk(0%, 63%, 48%, 32.2%)
CIE-LAB	lab(43.20, 46.69, 8.54)
CIE-LCH	lch(43.20, 47.46, 10.37°)
OKLab	oklab(52.87% 0.1418 0.0222)
OKLCH	oklch(52.87% 0.144 8.9)
XYZ	xyz(20.9140, 13.2918, 11.1351)
Luminance	0.1329 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD405A #40AD93

analogous

#AD4091 #AD405A #AD5D40

triadic

#AD405A #5AAD40 #405AAD

tetradic

#AD405A #91AD40 #40AD93 #5D40AD

square

#AD405A #91AD40 #40AD93 #5D40AD

split-complementary

#AD405A #40AD5D #4091AD

monochromatic

#541F2C #802F43 #AD405A #C6647C #D691A2

Accessibility & contrast

On white

5.74

#AD405A on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.66

#AD405A on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD405A

5.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD405A	#FFFFFF	#000000	##FFFFFF
##AD405A	1.00	5.74	3.66	5.74
#FFFFFF	5.74	1.00	21.00	1.00
#000000	3.66	21.00	1.00	21.00
##FFFFFF	5.74	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#58585B

Deuteranopia (green-blind)

#746E57

Tritanopia (blue-blind)

#BC304A

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #ad405a;
/* rgb */ color: rgb(173, 64, 90);
/* oklch */ color: oklch(52.9% 0.144 8.9);

Tailwind

colors: {
  custom: {
    50: '#ca7a88',
    500: '#ad405a',
    950: '#000000',
  },
}

SCSS

$custom: #ad405a;
$custom-light: #ca7a88;
$custom-dark: #000000;

JSON

{
  "hex": "#ad405a",
  "rgb": {
    "r": 173,
    "g": 64,
    "b": 90
  },
  "hsl": {
    "h": 345.688,
    "s": 45.992,
    "l": 46.471
  },
  "oklch": {
    "l": 0.52866,
    "c": 0.14356,
    "h": 8.9
  },
  "luminance": 0.13289
}

Semantic roles & 50–950 ramp

primary

#AD405A

secondary

#87C2B4

accent

#D6B652

background

#FDF7F8

surface

#FAEEEF

border

#D3C9CA

text

#140A0B

muted

#837C7C

Preview Lab

Preview with #AD405A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →